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Shaping Perceptions and Behaviors with On Amir

Shaping Perceptions and Behaviors with On Amir

Update: 2021-01-13
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For more information about this episode, including the full transcript, visit our blog at https://blog.beworks.com/becurious/beworks-conversations-with-on-amir




Kelly Peters and On Amir dive deep into how behavioral science can be used during a pandemic to improve outcomes, and what they think the long-term impact of this current pandemic will be.


On Amir is a Professor of Marketing at Rady School of Management, UC San Diego, and Associate Dean. On is an expert on consumer psychology. His work answers questions such as when consumers will – or will not - follow the crowd, and when they will make seemingly irrational decisions.


----more----In this conversation, Kelly and On talk about the impact of the pandemic on our perceptions and our behavior, both now and in the future.



  • How we can influence people who have different perceptions of the risk COVID-19 poses




  • How has the public perception of science changed, and what people get wrong about science




  • How are habits and routines impacted by shelter in place policies



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Shaping Perceptions and Behaviors with On Amir

Shaping Perceptions and Behaviors with On Amir

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