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Specificity in Target Account Selection, Alignment, & Attribution with Trinity Nguyen

Specificity in Target Account Selection, Alignment, & Attribution with Trinity Nguyen

Update: 2023-01-26

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This week - Trinity Nguyen of UserGems joins me to talk through narrowing your target account selection due to tightening budgets, driving sales and marketing alignment down to the inidividual contributor level, & tackling the age old question "is attribution real?".

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Specificity in Target Account Selection, Alignment, & Attribution with Trinity Nguyen

Specificity in Target Account Selection, Alignment, & Attribution with Trinity Nguyen

Jim Gilkey