Find out how authentic social selling can keep your sales pipeline healthy—even when summer slows things down. In this episode of The Digital Download, our panelists Bertrand Godillot, Tim Hughes, and Adam Gray take a practical look at the specific challenges sales professionals face during vacation season. If you want to learn proven methods to stand out digitally and build stronger business connections, this conversation is packed with straightforward tips.

For sales leaders, the hosts suggest new, realistic KPIs: focus on meaningful engagement, relationship-building, and developing a compelling digital profile. You’ll learn why connecting, engaging, and posting insightful content on LinkedIn (instead of just blasting cold emails) is a smarter summer strategy. There’s also advice for growing your network strategically, and making sure your online presence reflects who you are—not just what you sell.

Whether you’re a sales rep frustrated by summer slowdowns, or a manager looking to empower your team with more effective digital selling skills, you’ll benefit from actionable tips you can implement right away. Discover how authentic social selling, strategic connections, and engaging content can help you become the go-to expert in your industry—so that prospects reach out to you, even during the quietest weeks of the year.

Highlights -

06:25 Social Media Success Basics

13:12 "LinkedIn: First Impressions Matter"

25:01 Cold Calling vs. Digital Messaging

38:50 Building Relationships for Meaningful Conversations

52:12 Personal Stories Engage More Online

The Digital Download broadcasts live on Fridays at 14:00 GMT/ 9:00 ET.

We strive to make The Digital Download an interactive experience. Bring your questions. Bring your insights. Audience participation is highly encouraged!

You can find a link to our next scheduled live show at https://DigitalDownload.live

#AuthenticSocialSelling #SocialSellingStrategies #DigitalSalesPipeline #SocialSelling #DigitalSelling #SocialEnablement #LinkedInLive #Podcas

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit digitaldownload.substack.com