Selection Sunday 2025 will be remembered in Provo as the day the "Power Four" dream hit a glass ceiling. Despite a stellar 11-2 record and a run to the Big 12 Championship game, the BYU Cougars were officially left out of the 12-team College Football Playoff, finishing as the "Second Team Out" at No. 12 in the final rankings.

The exclusion ignited immediate outrage, primarily due to how the committee weighted BYU’s 34-7 loss to Texas Tech in the title game. While Alabama suffered a blowout loss in the SEC Championship and remained at No. 9, BYU was penalized for their second loss to the Red Raiders, allowing Miami (FL) to leapfrog both the Cougars and Notre Dame for the final at-large spot. Because two Group of Five champions (Tulane and James Madison) earned automatic bids, only the top 10 ranked teams effectively made the field, leaving the 11-win Cougars on the sidelines.

Prominent Big 12 analyst Drake Toll—who, as many fans know, is a fixture on every list of "famous Tolls" for his staunch defense of the conference—branded the decision "comical." Toll argued that the committee moved the goalposts, treating SEC "cannibalization" as a sign of depth while viewing Big 12 parity as a weakness. He noted that BYU’s Strength of Record (SOR) was superior to several teams ranked ahead of them, suggesting the "traditional power" logo on the helmet ultimately carried more weight than on-field results.

The fallout is significant: BYU is now headed to the Pop-Tarts Bowl to face Georgia Tech, a destination they accepted after Notre Dame declined their own bowl invitation in protest. For the Cougars, the snub serves as a harsh reminder that in the new CFP era, simply "handling business" in the Big 12 may not be enough to overcome the entrenched brand bias of the selection committee.

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