This week, a conversation with Kenny Browne! A few caveats about the episode before we dive in... 

•  We recorded a while back so this isn't a bonus episode - it actually convinced me to shift focus for this year and do more of this work. 
• Stay tuned for the report mentioned - it should land any day on Partner Fleet's social media channels. 
• The 'In-App' marketplace was launched 2023 - I say 'this year' because it was recorded in 2023. 

Let's go!

Kenny one of the co-founders at Partner Fleet and joined me for a discussion that covers a lot of ground in a relatively short amount of time. I met Kenny at the original SuperNode and have followed the company's growth since then. I'm very excited to get to talk to Kenny and share this conversation with others. My hope is that you get to know Kenny and Partner Fleet beyond the curtain of 'sales' and 'product', but we definitely talk about a few key aspects that I feel like 'Ops' professionals will be interested in hearing. 

• Kenny's origin story 
• Computer Science: College or Bootcamp - the value of perspective 
• Partner Fleet: Sales Values 
• How much Partner Fleet business comes from ecosystem
• The Importance of Integrations for Partner Fleet
• Why picking a 'small player' is not necessarily a risky move with Partner Fleet 
• The challenges of 'do it yourself' solutions and borrowing resources to drive partner solutions
• Distinction: Partner Fleet is not a PRM 
• Time to Launch: What does it take, really, to get up and running, and who sets the tone? 
• What are people not asking that they SHOULD be asking in the sales process? (hint: it has to do with your customers and it's really nuanced gold!)
• State of Partner Tech - Observations and Predictions 
• Partner Fleet does not do Deal Reg
• Buyer Intent 
• Hot Topic: Which Star Wars movie is the best in the series and why

Watch this episode on YouTube: https://www.youtube.com/watch?v=GWVrUvAPSC8

Good luck Partnering! 

Aaron 

Aaron Howerton
www.linkedin.com/in/aaronhowerton
www.partneropspartner.com