The Art of Cold-Calling with Chris Cicconi, Ep #423
Update: 2024-10-09
Description
The Art of Cold-Calling with Chris Cicconi, Ep #423
Early in his career, Chris Cicconi believed cold-calling was a science. He came prepared with a script, knew everything about who he was talking to, and knew when to execute. But as his career has evolved, the process has become more of an art. Now he gathers a general idea of his persona, where they work, and what their industry is like but he doesn’t rely on the structure like he did in the past. He shares how his process helps him book more meetings in this episode of Sales Reinvented.
Outline of This Episode
- [0:46 ] What is cold-calling? Is it still relevant?
- [2:08 ] Is cold-calling an art and a science?
- [3:23 ] How Chris prepares for cold-calling
- [5:05 ] Chris’s effective opening lines and techniques
- [7:11 ] How to keep a cold call engaging
- [9:06 ] Indispensable tools, technology, and metrics
- [10:26 ] Chris’s top cold-calling dos and don’ts
- [15:57 ] How Chris handles objections and rejections
Resources & People Mentioned
Connect with Chris Cicconi
Connect With Paul Watts
Audio Production and Show notes by
PODCAST FAST TRACK
https://www.podcastfasttrack.com
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