EPISODE 170 | Guest: Jennifer Razzano, director of internal communications for 8451

Ever feel like your message gets lost in the shuffle at work? You're not alone. Many organizations grapple with keeping everyone on the same page, and the fallout from communication hiccups is bigger than you might think.

In this episode, Jennifer Razzano explains why effective communication is much more than a "soft skill" – it's a vital driver of success. Join us as she unpacks the hidden financial and productivity costs of falling short and learn her expert strategies for building a workplace where people feel heard, valued and connected.

How many hours does each employee waste per week on unproductive communication? The answer might shock you.

• Understand the true financial and productivity costs of ineffective communication.


• Get stats that prove that communication is a "need-to-have" for organizational success.


• Discover the crucial role of empathy in anticipating employee needs.


• Explore how to use the "Think, Feel, Do" model to craft messages that resonate.


• Hear a framework for building key messages (What, Why, Who, When, What's Next, and How).

See the full transcript HERE

Get specifics for your screen content in our free Digital Signage Communications Planning Guide