The Hunter who Chases Two Rabbits -- Makes it work
Description
Welcome to another episode of Hospitality Strategy Lab! I'm your host, Jason Littrell. In today's episode, we dive into some exciting developments and challenges in my ever-evolving journey between the hospitality and liquor worlds. Over the past few months, I've been working on two groundbreaking projects that promise to revolutionize how brands grow and how restaurants retain loyal customers.
First, we're unveiling a new system aimed at helping liquor and CPG brands with off-premise sales. This innovative method, developed with my business partner, has shown astonishing results, including record-breaking sales in just a few hours.
Next, we discuss a plug-and-play retention and loyalty system designed specifically for restaurants. This system automates guest engagement, tracks precise metrics, and offers tangible, trackable results—all with minimal effort from restaurant staff.
If you're a brand owner or a hospitality operator, you won't want to miss this deep dive into strategies that can drive growth and create habit-forming guest experiences. So stay tuned!
This is Hospitality Strategy Lab, where science meets service to transform the hospitality industry. Let's get started!
Viral Topic: The Importance of Consistency in Organic Content: "It's important to stay consistent and do it, but, you know, if you miss a week or or something like because because of life events, whatever."
— Jason Littrell [00:00:00 → 00:00:34 ]
**Balancing Passion and Opportunity**: "I always like to make things. I always like to be new. I always like to, leverage a new piece of technology or find another way to gain a foothold in the marketing and gain some sort of an advantage."
— Jason Littrell [00:00:34 → 00:01:07 ]
Viral Topic: Leveraging Liquor Sales Strategies
Quote: "The idea is that he is extremely good at selling liquor off premise. That means in liquor stores. And so, for the last week, I've been building, a system around that system."
— Jason Littrell [00:01:18 → 00:01:31 ]
"Game-Changing Brand Growth Strategy": "If you own a liquor brand, if you own a spirits brand, wine brand, CPG brand, anything, could be any could be a coffee brand, could be anything, then this is the method that you will need to grow your brand."
— Jason Littrell [00:01:49 → 00:02:00 ]
Record-Breaking Sales Through Tastings: "The biggest, the record sales date is 26 cases in a three hour tasting. And this is for an unknown product for it's an unknown product, unknown category."
— Jason Littrell [00:03:12 → 00:03:24 ]
### Viral Topic Title: The Power of Inbound Marketing
"I have to manufacture and engineer a scenario where people come to me and they say, Jason, I want your stuff because of what you did for them. And that removes the entire sales conversation. You know, that's what's called inbound."
— Jason Littrell [00:03:52 → 00:04:38 ]
"How High-Level Expertise Can Save You Time": "I'll save you six months of time at least, in, full time learning how to use it."
— Jason Littrell [00:04:57 → 00:05:03 ]
**Effortless Business Growth Technology**: "It requires 0 staff training, and we do the work on the front end, and we can have you up and running in about forty eight hours max."
— Jason Littrell [00:06:20 → 00:06:29 ]
Tangible Marketing Results: "But the best part of it is that you have tangible, trackable results. Like, we track every redemption."
— Jason Littrell [00:06:36 → 00:06:42 ]
Exciting Tech Rollout in Quick Service: "But, if you're a quick service or, I mean, even borderline fast food, then this will make a lot of sense for you and drive a lot of sales for you."