DiscoverLBX CollectiveThe LBX Show #43 - Guest Gab with Rob Morgan, Arcade News, and more!
The LBX Show #43 - Guest Gab with Rob Morgan, Arcade News, and more!

The LBX Show #43 - Guest Gab with Rob Morgan, Arcade News, and more!

Update: 2025-09-07
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Sponsored by Intercard!

On this week's show Brandon and Kevin join Rob Morgan, author of "Storytelling for Spatial Computing and Mixed Reality: The Art of Augmenting Imagination" and lead narrative designer at Wake the Tiger in London for a Guest Gab segment exploring the art of storytelling and spatial computing.

• Shifting from VR to AR storytelling and focusing on how AR makes players the protagonist
• Defining the differences between VR, AR, and MR, while acknowledging that exact definitions matter less than the audience experience
• Analysis of consumer VR market trends, including Sony's PSVR2 and Meta Quest adoption
• The value of location-based shared VR/MR experiences for entertainment venues
• Moving from consumer entertainment to location-based entertainment requires higher standards and more flexibility
• Creating stories where players see themselves in the narrative rather than controlling an avatar
• The challenge of maintaining audience engagement by giving them agency and freedom within the experience
• Drawing inspiration from immersive theater and role-playing to create more compelling spatial experiences

Check out Rob's book "Storytelling for Spatial Computing and Mixed Reality: The Art of Augmenting Imagination" on Amazon or at augmentingimagination.com with discount code DIS20 for 20% off when purchased directly from Routledge.

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The LBX Show #43 - Guest Gab with Rob Morgan, Arcade News, and more!

The LBX Show #43 - Guest Gab with Rob Morgan, Arcade News, and more!

Brandon Willey