DiscoverSales Training. Close It Now!The Missing Step: What 70% of Homeowners Say Salespeople Never Explain
The Missing Step: What 70% of Homeowners Say Salespeople Never Explain

The Missing Step: What 70% of Homeowners Say Salespeople Never Explain

Update: 2025-10-21
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Description

What if the biggest reason homeowners don’t buy has nothing to do with price, timing, or your presentation? In this episode, Sam reveals the missing step in the sales process — explaining what happens after they say yes.

What You’ll Learn in This Episode

  • Why 70% of homeowners said they didn’t know what “Delivery” meant
  • How uncertainty kills trust (and how to remove it)
  • The step-by-step walkthrough to explain install day clearly
  • How predictability creates peace of mind
  • Why describing the experience builds more trust than any close

Resources & Links

📘 Get your free Guerrilla Marketing Guide: www.door2doorinstitute.com

🌐 Coaching & Training: https://www.closeitnow.net/coaching

👥 Join the Close It Now Facebook Group: https://www.facebook.com/groups/closeitnow

▶️ Subscribe on YouTube: https://www.youtube.com/@Closeitnowsales

Let’s Connect

Website: https://www.closeitnow.net

Instagram: https://www.instagram.com/therealcloseitnow

LinkedIn: https://www.linkedin.com/in/closeitnow/

⭐ Love the show? Leave a review:

https://g.page/r/CbfnnDqTCwQdEAE/review

Final Thought

People don’t freeze because of price — they freeze because of doubt. When you walk homeowners through what to expect before, during, and after install day, you eliminate uncertainty and replace it with trust. Don’t just sell systems — sell the experience.

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The Missing Step: What 70% of Homeowners Say Salespeople Never Explain

The Missing Step: What 70% of Homeowners Say Salespeople Never Explain