Samantha Coxe is on the Female Founder World podcast with Jasmine Garnsworthy! Samantha is the founder and CEO of Flaus, the company making flossing cool and easy.

After a painful and expensive trip to the dentist, Samantha started looking for an electric flosser to compliment her fave electric toothbrush. Nothing existed and she knew there was a huge gap in this market, so she created the world’s first electric flosser.

Samantha was working as a lawyer, and for nearly two years she stayed working as a lawyer to fund Flaus. When they finally launched, Flaus did $1M in their first year, and have gone on to raise over $4M. It wasn't all that easy, though—Samantha has dealt with tons of faulty production runs, dealing with copycats, and even losing a co-founder. 

In this episode she's spilling all the tea on the serious grind the electronic consumer hardware industry is, but she shares tons of resources that have helped her navigate the grind.

LINKS

• Get 25% OFF your first VistaPrint order using the code FFW25 at checkout: https://www.vistaprint.com


• Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com


• Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp


• Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com


• Become a Business Bestie subscriber: bestie.femalefounderworld.com


• Check out Samantha’s business: ​​https://goflaus.com/


• Universal Favourite - Samantha's branding agency: https://universalfavourite.com.au/


• Rainfactory - Samantha's crowdfunding agency: https://www.rainfactory.com/


• Doris Dev NYC - Samantha'a product design agency: https://www.doris.dev/


• Lunar Solar Group - Samantha's growth marketing agency: https://lunarsolargroup.com/


• Crush - Samantha's Amazon agency: https://www.crushamazon.com/


• KnoCommerce - Samantha's post-purchase survey tool: https://knocommerce.com/


• 1-800-D2C - Samantha's email resource: https://www.1800d2c.com/