The Rise of the National Rugby Football League (NRFL): A Conversation with Steve Ryan
Description
Welcome to this conversation with Steve Ryan, the Managing Director of the National Rugby Football League (NRFL). With a compelling backstory as an athlete turned entrepreneur, Steve's insights into the strategic blueprint of launching the premier rugby league in North America are nothing short of intriguing. We discuss the role of renowned sportspersons like Bo Jackson and Meta World Peace in this venture, and why rugby style tackling is catching the American fancy.
Our dialogue shifts gears as we explore the power of storytelling in nurturing a US fan base for rugby. Steve and his team offer an inside look into how they envision fostering a rugby culture that celebrates diversity, inclusion, and respect. The distinctive camaraderie and sportsmanship that set rugby apart from other sports, and the significance of betting on the right athletes to create superstars, are key highlights of our conversation.
We delve into the tactical side of making professional rugby ownership accessible, the influence of celebrities in this game, and the potential influence of the Rugby World Cup on the trajectory of the NRFL. This episode is a deep dive into the exhilarating world of risk, reward, and the promising future of rugby in America. Tune in for a conversation that's as inspiring as it is enlightening!
United States
