The Step-by-Step GEO Strategy to Rank in ChatGPT, Perplexity & AI Overviews
Update: 2025-12-11
Description
Most marketers track their AI visibility… but have no idea what to do next.
This episode shows the exact GEO strategy to actually increase your mentions in ChatGPT and Perplexity.
In this episode, we show you exactly how to implement GEO (Generative Engine Optimization) the strategy brands are using to increase their mentions inside LLM answers.
You’ll learn:
- Why most AI rank trackers are inaccurate and how we rebuilt Tracker to scrape real results (not API hallucinations)
- How to turn visibility data into action — what content to publish, what topics to prioritize, and where your gaps really are
- The GEO Pyramid and why 90% of marketers focus on the wrong tactics
- How to find the exact pages LLMs are citing — and how to influence them with targeted content and outreach
- Why you MUST choose bottom-of-funnel topics if you want actual pipeline from AI
- A step-by-step walkthrough of improving visibility for a real company using owned content + targeted citation outreach
If you want a clear, repeatable strategy for ranking in ChatGPT, Perplexity, and Google AI Overviews, this episode breaks it down.
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🔧 Learn more about Tracker: https://www.traqer.ai
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