DiscoverBBNmixtapeThe proof is in the analytics
The proof is in the analytics

The proof is in the analytics

Update: 2022-05-10
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Analytics has typically been too slow to be operationally relevant to making business decisions. In this conversation with Mark Stouse, CEO of Proof Data Corporation, we discuss the advancements in marketing analytics that make it possible to avoid the tyranny of intuition and cooked data, and establish analytics as an inseparable coach and bodyguard to helping achieve desired business outcomes. 

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The proof is in the analytics

The proof is in the analytics

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