DiscoverStrike GoldThe secrets to becoming a Technical Marketer! (Elad Levy)
The secrets to becoming a Technical Marketer! (Elad Levy)

The secrets to becoming a Technical Marketer! (Elad Levy)

Update: 2019-02-17
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Elad Levy , now CMO of Fixel, has gone a long way to from being a marketing Junior to the Technical Marketing expert he is today. 




In this episode Elad talks about his work in Fixel and gaining technical knowledge as a marketer. 


He also talks about the transition from being a “tactical” marketer to adopting a wider strategic marketing perspective, how to find marketing opportunities as a small marketing team and why you should refer to yourself as a small company and not a startup. 




In this episode you’ll learn:


 - Why calling yourself a startup is great for investors, bad for marketing


 - What are the two technical skills every marketer needs to hone 


 - How to prfioritize marketing efforts to spot the best opportunity


 - How Fixel hacked a conference to build super targeted offers 


 - Why you should start with things you can automate and scale first.

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The secrets to becoming a Technical Marketer! (Elad Levy)

The secrets to becoming a Technical Marketer! (Elad Levy)

Jonathan Kahn & Roy Povarchik