The “Compliance Hat” Mindset for Marketers with Kat Wong, Director of Marketing at Adro
Update: 2025-05-23
Description
In this episode of the COMPLY Podcast, I’m joined by Kat Wong, Director of Marketing at Adro, a fintech that helps international students and workers access essential banking products in the U.S. Kat shares how she bridges the gap between marketing and compliance, ensuring clear, trustworthy messaging without getting lost in legal jargon.
Drawing on her experience across industries—from major brands to fast-growing startups—Kat explains how understanding compliance isn’t just a legal team’s job. Instead, it’s a shared responsibility where marketers play a key role in translating complex regulatory requirements into accessible, consumer-friendly language.
We discuss:
- How compliance can empower marketing and other teams to think with a “compliance hat”
- How marketing can transform complex legal jargon into clear, compliant messaging to foster consumer trust
- Practical advice for marketers on building strong relationships with compliance teams
Show Notes
- Driving Marketing and Compliance Collaboration with Technology: https://performline.com/blog-post/driving-marketing-and-compliance-collaboration-with-technology/
- Connect with Kat: https://www.linkedin.com/in/kwongtooyen/
- Connect with Rhonda: https://www.linkedin.com/in/rhonda-mcgill/
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