Think Like a CEO: Why ROI Is the Only Metric That Matters
Update: 2025-06-24
Description
If you’ve ever hesitated to invest in your business—even when you know it’s the right next step—this episode of Studio CEO will shift your entire approach.
Today we'll do a deep dive into the mindset trap that keeps entrepreneurs stuck: treating their business finances like personal finances.
In this episode, you'll learn:
- Why personal finance habits (like “only spend what you have”) don’t work in a scalable business
- How to shift from cost-based decision-making to ROI-based leadership
- The hidden cost of debt shame—and how it impacts your growth
- Why “doing it alone” is slowing you down (even if you’re good at it)
- The real difference between help and support—and why you need both
- How my own landing page flop turned into a team-powered breakthrough
If you're ready to stop asking, “Can I afford this?” and start asking, “What return will this create?”, then this episode is your new decision-making filter.
Listen now and learn how to lead with strategy, not fear.
Work with Jackie Murphy
- Say Hi on Instagram @studioceoofficial
- Level Up Your Business with the The Pack Your Classes Challenge
- Learn more about the Grow Mastermind: https://www.jackiegmurphy.com/mastermind
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