Dynamic pricing has been making headlines for the wrong reasons with the recent release of Oasis tickets. Before that, Taylor Swift was breaking records in terms of ticket prices. It's a good time to talk ticketing.

In this episode we discuss everything from what dynamic pricing actually is (and isn't)... to upselling, audience perception, value-adding, demand management, potential new legislation, paths to membership and keeping arts and culture accessible to all.

Host Tom Dawson assembles 5 industry experts (two stand-alone interviews and one panel discussion) to make sure all angles are covered.

Interviews: 

Robin Cantrill-Fenwick (CEO, Baker Richards)

Ian Nuttal (TheStadiumBusiness / TheTicketingBusiness)

Panel:

Abbi Olive (Castle Howard Estate Ltd)

Charlie McKenzie (Brighton & Hove Museums)

Matt Thorley (Tate)

The Arts & Culture Podcast aims to seek out and share best practice and innovation from museums, galleries, heritage sites and beyond, all across the UK.

Host Tom Dawson is Director Of Digital for the Association for Cultural Enterprises.

https://culturalenterprises.org.uk/