DiscoverThe IAB Australia PodcastTransparency in CTV Advertising with Shani Kugenthiran and Rob Hazan
Transparency in CTV Advertising with Shani Kugenthiran and Rob Hazan

Transparency in CTV Advertising with Shani Kugenthiran and Rob Hazan

Update: 2023-05-16
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With connected TV revenue representing nearly 50% of publisher video revenue in Australia and supply starting to expand beyond broadcaster and YouTube inventory we thought it was time to have a chat about how the market is developing, how both buyers and sellers can be confident in trading and what industry standards will help with an effective & efficient market. In this episode we are joined by Shani Kugenthiran, Digital Advertising Strategy & Product Director, Paramount ANZ and Rob Hazan, Senior Director Product, Index Exchange.

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Transparency in CTV Advertising with Shani Kugenthiran and Rob Hazan

Transparency in CTV Advertising with Shani Kugenthiran and Rob Hazan

IAB Australia