Discoversaas.unboundWhat founders don’t hear about failed SaaS exits with Joran Hofman @Reditus
What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus

What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus

Update: 2025-09-15
Share

Description

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #35 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.

--------------Episode's Chapters----------------

00:06 — Introduction and background

02:14 — Initial contact and acquisition offer

03:36 — How the deal started

05:00 — Due diligence process

06:33 — Lack of buyer due diligence

07:52 — Data room and documentation requirements

09:54 — Technical due diligence

32:59 — Why the deal fell through

41:37 — Current business status and future plans

44:12 — Founder advice and lessons learned

Joran - https://www.linkedin.com/in/b2b-saas-growth/?originalSubdomain=nl

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

Comments 
In Channel
loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus

What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus