Writing for Print

Update: 2013-04-18

Description

The impact of social media is seeing a decline in the use of print in strategic communication but this also represents an opportunity for communicators. This lecture looks at the strategic use of letters, writing for print media and for print production.

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In Channel

Review and Reflect

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Speechwriting

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Visualisation and Gamification

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Writing as Thought Leadership

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The Role of Media Releases

2013-05-0955:26

The Writer’s Toolbox – Some ‘How-To's’

2013-05-0219:31

The Professional Writing Process

2013-05-0231:08

The Professional Writing Process (handout)

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Writing for Print

2013-04-1841:33

Writing for Social Media

2013-04-1153:13

Tone, Style and... Punctuation

2013-03-2850:07

Who are Strategic Communicators?

2013-03-2152:57

Who are Strategic Communicators? (handout)

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Great Writing. What is it? What Does it Achieve?

2013-03-1444:13

Writing for Strategic Communication

2013-03-0748:04

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Writing for Print

Karen Morath

Writing for Print