《築夢路上 #32》:從業務到自媒體講師,用失敗打造自由 ft. 彤彤
Description
🎙️ 《築夢路上》— 有些人,以為自由是一份工作;走著走著才明白,自由是一種選擇與練習。
這一集,我邀請到從業務起步、三度重啟帳號、現為自媒體講師的——彤彤。
她兩次經營失敗、上了無數課卻成效不如預期,第三次才找對方向,一路從零累積到 6 萬粉絲,把跌倒的痠痛,變成教學的肌肉。
她說:「我不是最快的人,但我是每天都會出現的人。把事情變簡單,然後重複,錯了就改。」
這,就是她打造自由的方法論。
🔹 不想被時薪綁架:她如何從業務工作意識到「掌握時間」的重要?
🔹 為何堅持做自媒體:沒有背景也要開始的勇氣與自我期許
🔹 連續兩次失敗:沒人看、沒人理時,她靠什麼撐過低谷?
🔹 第三次破局點:從定位、題材到節奏,如何從零到 6 萬?
🔹 教學不是複製貼上:她如何把實戰經驗變成可複製的學習路徑?
🔹 給迷惘創作者:低流量時期的心態、行動與自救清單
「自由,不是不用工作;自由,是能選擇自己的節奏與方向。」
— 彤彤用失敗築起韌性,也用韌性換回選擇權。
🎙️ “On the Road to Dreams” — Some think freedom is a job. She learned it’s a discipline you practice, every day.
In this episode, I sit down with TongTong—ex–sales professional turned social media coach.
After two failed channels and countless courses that didn’t quite work, she rebuilt a third time and grew to 60K followers. Her mantra: “I’m not the fastest, but I show up every day. Simplify, repeat, and fix what fails.”
That’s how she turned setbacks into a system—and a life with more choice.
🔹 From hourly pay to owning her time: what sales taught her about freedom
🔹 Why commit to social media without a background—and what goals she set
🔹 Two failures in a row: how she survived “no views, no responses”
🔹 The third-time breakthrough: positioning, topics, cadence → 0 to 60K
🔹 Teaching with integrity: turning real practice into repeatable lessons
🔹 For creators in a slump: mindset, actions, and a self-rescue checklist
“Freedom isn’t about working less—it’s about choosing your pace and direction.”
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