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Becoming an Online Sales Queen
Becoming an Online Sales Queen
Author: rachaelhowourth
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If you're growing an online business as a Coach or Service Provider then you'll love this show with UK Sales Expert Rachael Howourth.
Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too!
Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.
Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too!
Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.
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Are you ready to claim your authority and stop shrinking yourself? In this powerful episode, I share the truth about stepping into your leadership role and owning your expertise. Whether you're a coach, mentor, service provider, or entrepreneur, you have the experience and knowledge to lead others. Authority is not a title given to you by others - it’s something you decide to step into.Too many women hesitate to call themselves experts. But I’m here to tell you, you are an expert. Your experiences, your results, and your ability to guide others through transformation make you an authority. This episode will push you to stop waiting for validation and instead start showing up like the leader you are meant to be.We’ll talk about:Why visibility and confidence in your message are non-negotiable for building authorityThe importance of embracing your unique perspective and not diluting your messageHow to show up boldly, unapologetically, and with full body alignmentThe role leadership plays in your business success and how to step into your full potentialThis episode is your reminder to stop playing small and start showing the world your iconic power.Ready to fully embrace your role as an Online Sales Queen™?Join the community and connect with me on Instagram for daily inspirationhttps://www.instagram.com/rachhowourth
In today’s episode of Becoming an Online Sales Queen, I’m diving into one of the biggest drivers of online business growth right now: the customer journey.Rebecca joins me from Digital Marketing Vibes, a digital marketing specialist with over 15 years of corporate marketing experience. Together, we unpack the truth about how people are actually finding you today.Spoiler alert: it’s nothing like the neat, linear funnel we were once taught.I share the behind-the-scenes of my own visibility experiment, where I showed up as many as seven times a day across multiple platforms using repurposed long-form content. We talk about what shocked me, what worked far better than expected, and why impressions now matter more than likes.Rebecca and I break down how different platforms behave in completely different ways, why repurposing is one of the smartest tools you can use for sustainable growth, and why your brand is not your logo or Canva palette, but the feeling you create.We also have an honest conversation about the fears so many women hold around being annoying, showing up too often, or not looking “perfect” enough online.You’ll learn how to create emotional connection, how to tell stories that meet your ideal client in the exact moment their pain point feels biggest, and how to build a visibility strategy that leads to more reach, more enquiries, and more sales without burning out.This episode is warm, real, and packed with actionable marketing gold for any woman growing an online business.👉 Reach out to Rebecca via Instagram and claim your FREE Instagram Audit.https://www.instagram.com/digitalmarketing.vibes Key Takeaways• Visibility is driving sales more than anything right now and impressions matter • The customer journey is unpredictable, so you need to show up in multiple places • Repurposing content is essential for reach, consistency, and ease • Testing hooks, formats, and platforms helps you deeply understand your audience • Your brand is the emotion you create, not your logo or coloursReady to really own your role as an Online Sales Queen™?Make sure you hit subscribe so you don’t miss future episodes designed to help you grow your business with confidence, simplicity, and ease.https://www.instagram.com/rachhowourth/
In this empowering episode, I’m talking about one of the biggest lies women in business tell themselves: "I should be further ahead by now." Whether you’re feeling the pressure or quietly doubting your progress, this episode will help you shift your mindset.Here’s the truth: You are not behind. You are building.Your journey is unique, and your pace is perfect. Too often, we get caught up in comparing ourselves to others or feeling rushed by an unspoken timeline. But the truth is, business success comes with seasons - sometimes fast, sometimes slow - and all of them are okay.We dive into the importance of consistency, even when it feels like you're moving slowly. I’ll guide you through how to shift your mindset from pressure to power, encouraging you to embrace the process and build confidence in your unique path.Take a deep breath, and remember: You are not behind. You are right on time. 🌱Key Takeaways:👑Shift your mindset: Stop comparing and trust that you are building at your own pace.👑Embrace the process: Celebrate the progress, no matter how small, and understand that success is built on consistency.👑Trust in your journey: Every season, whether chaotic or clear, contributes to the bigger picture.👑The compound effect: Consistent action leads to audience growth, trust, and, ultimately, sales.👑Take messy action: You don’t need to be perfect to move forward - just keep going!Want to step into your full power as an Online Sales Queen™?Connect with me on Instagram for more inspiration and to join the communityhttps://www.instagram.com/rachhowourth
In today’s episode, I’m diving into something every online business owner needs to master: building trust with your audience.We’re living in a time where trust is at an all-time low, which means it’s never been more important to position yourself as a trusted, credible expert in your space.Here’s the truth though. Trust isn’t built overnight, and it’s definitely not built by trying to be someone you’re not.In this episode, I’m breaking down why you don’t need to become someone else to succeed. You’re already enough. Trust is created through consistent action, sharing your lived experience, and confidently communicating the value of what you do.Inside the episode, I cover:The power of personal stories and why sharing your real experiences builds credibility and connectionSimple trust-building strategies you can use to leverage your results and expertise without overthinking itA feminine sales approach that builds authority without bragging or megaphone marketingStory excavation and how to uncover powerful stories that truly resonate with your ideal clientsTrust is the foundation of a sustainable, successful business. If you’re ready to own your expertise and start building deeper trust with your audience, this episode is for you.And if you want help turning your stories into trust-building content, I’ve got you.Head over to Instagram and DM me ‘15’ and I’ll send you my 15 Story Excavation Questions to help you create content that connects and converts.Come say hi here 🤍https://www.instagram.com/rachhowourth
In this episode of The Sunday Night Nudge, we’re closing the door on self-doubt and stepping into the powerful version of YOU. As we enter 2026, it's common to feel like you're not good enough, or that you're still carrying the weight of unmet goals from last year. This episode reminds you: You are already enough. You don't need to become someone new - you just need to embrace who you truly are.I share how raising your self-belief, aligning with your true identity, and taking bold, messy action will drive your success in 2026. It’s not about waiting for confidence; it’s about deciding that you are worthy now and activating that identity.You’ll walk away from this episode with:A mindset shift to let go of past disappointments and focus on the powerful version of you that’s already capable of achieving your goals.Practical steps to identify and make one bold, brave move this week that will shift your energy.How to claim your power by anchoring into your true identity, not the “perfect” version that others expect you to be.The importance of certainty in your value, skills, and offer to drive sales.It’s time to stop hiding behind doubts. If you want to claim your success this year, start with certainty and action. This is the year you’ll step into your power, make powerful moves, and create the results you desire.Key Takeaways:Embrace who you are: You don't need to become someone else to achieve your goals in 2026. You already have everything you need.Shift into your boldest identity: Identify the woman you want to be in 2026, then make moves as if you’re already her.Take one brave step: Pick one bold action to take that challenges you, then reflect on how it feels once you do it.Certainty over confidence: Confidence isn’t required to take action - certainty in your value and skills is what will drive your success.Release past disappointments: Let go of goals you didn’t meet in 2025, and refocus your energy on making 2026 your year.Ready to truly embrace your power as an Online Sales Queen™?Join my community on Instagram for more inspiration.https://www.instagram.com/rachhowourth
In this first guest episode of 2026, I am sitting down with Janine Friston, founder of Female Business Network, to talk about networking for women in business in a way that feels genuine and doable. We unpack why the phrase network to get work can miss the point, and why relationship building is the real driver of sales success.I share what I have seen in business for years - more conversations equals more sales. Janine breaks down how introverts can network without forcing a big personality, why small groups work so well, and how to stop judging a networking event based on whether you got an instant client.We also talk about how social media is networking when you use it properly, how to follow up after events, how many conversations to aim for without burning out, and simple ways to use DMs to build trust, collaborations, and referrals.If you want more clients in 2026, this episode gives you the simplest needle mover to focus on daily. More quality conversations, more sales, with zero sleaze and loads more confidence.Key Takeaways:Networking is relationship building, not instant sellingIntroverts win by listening, asking great questions, and following upSocial media DMs are networking and they build trust fastTwo great conversations beat twenty forgettable onesConsistent daily connection is the simplest path to more salesDownload Janine's free guide herehttps://newsletter.femalebusinessnetwork.co.uk/free_resources#Content-gridFollow Janine on Instagramhttps://www.instagram.com/femalebusinessnetwork/Ready to truly embrace your power as an Online Sales Queen™? Make sure you subscribe so you don’t miss any tips and tricks for mkaing sales in 2026https://www.instagram.com/rachhowourth
Happy New Year and welcome to 2026.In this episode, I introduce a brand new feature on the podcast called Sunday Night Nudge. This is your weekly pep talk designed to give you that big sister arm around the shoulder energy as you head into a new week.Because it is the start of a new year, I wanted to dedicate this very first Sunday Night Nudge to goal setting, identity shifts, and letting go of the pressure and guilt that often comes from goals we did not hit in the previous year.I openly share that I did not hit my biggest goal in 2025 and why I am completely at peace with that. I talk about how ambitious goals stretch us, grow us, and often lead to better results than playing it safe. This episode is an invitation to stop making missed goals mean something about your worth, ability, or future success.We explore how to set goals for 2026 from an identity led place rather than fear or disappointment. I guide you through visualising the version of you who achieves her goals and encourage you to think about how she moves, works, believes, and shows up in her business and life.This episode is about embracing messy action, moving faster, and remembering that success does not require perfection. If you want 2026 to feel bigger, braver, and more aligned, this is your reminder that you get to choose how you move forward.Key Takeaways:• You do not need to make unmet goals mean anything about your worth or ability • Big goals create growth even when they are not fully reached• Identity shift is the key to achieving new results in 2026 • Messy action and speed create more success than perfection • If you move the same way you did last year, you will get the same resultsReady to really own your role as an Online Sales Queen™?Make sure you subscribe to the podcast so you don't miss a Sunday Night Nudge or a Wednesday strategy episode!https://www.instagram.com/rachhowourth
As the new year approaches, it's the perfect time to take a step back, reflect on your journey, and start planning for success in 2026. In this episode, I share seven transformative journaling prompts to help you activate your sales success, identify what worked in 2025, and set clear goals for the year ahead. Whether you're looking to launch new offers, build stronger habits, or make more money, this episode will guide you in creating a methodical and intentional approach for 2026.These journaling prompts will help you:Reflect on the wins and growth you’ve had in 2025Set strategic goals and identify the actions that will drive growth in 2026Create a clear path to becoming the confident, powerful CEO of your businessBreak through your limiting beliefs and fears that may be holding you backSo, if you're ready to enter the new year with confidence and clarity, grab a pen and paper and let’s make 2026 your best year yet!Key Takeaways:Reflect on your wins from 2025 and celebrate both the visible and unseen successes.Set your monthly minimum income goal and determine your financial safety net.Identify any money leaks from last year and strategise ways to close them for greater growth.Embrace new habits and behaviours that will help you show up as a powerful, magnetic CEO in 2026.Establish boundaries that will protect your energy and ensure you prioritise what matters most.Ready to really own your role as an Online Sales Queen™?Make sure you send me a message on Instagram of the 3 things you’re scared of doing that you know will get you to your next level. I’d LOVE to talk about it with you.https://www.instagram.com/rachhowourth
In this special Christmas Eve episode, I’m speaking directly to all the women out there who have been giving, serving, and juggling it all. If you’re the woman who has spent 2025 pouring into others - whether that’s through your business, your family, or your friends - this episode is a reminder that you deserve to pause, reflect, and celebrate your own brilliance.Today, we dive into the art of self-appreciation and why acknowledging your wins and setting clear boundaries is crucial for your mental health and future success. We’ll walk through simple yet powerful ways to honour yourself during the festive season - no guilt, just rest, reflection, and renewal.I’ll guide you through a series of exercises to help you reflect on your growth and achievements this year. You’ll learn why saying ‘no’ to emotional drains and protecting your energy is the best gift you can give yourself. By embracing your self-worth and owning your brilliance, you’ll be prepared to step into 2026 with confidence, self-love, and clarity.Whether you’re taking a break, spending time with loved ones, or just indulging in some much-needed rest, this episode will remind you that you are enough, you are brilliant, and you deserve the space to recharge for a new year of growth and impact.Key Takeaways Reflect on your personal and business growth throughout 2025.Honour your wins and embrace your resilience.Set clear boundaries to protect your rest and emotional wellbeing.Learn how saying “no” can open space for better opportunities.Understand the power of self-appreciation and why you should embrace your brilliance.Ready to truly embrace your role as an Online Sales Queen™?Hit subscribe now! You won't want to miss future episodes, which are designed to help you step into your power and grow your online business.
In this episode, I’m answering a question that pops up every December: Should you sell over Christmas? Many business owners believe the holiday season is a no-go for sales, but that couldn’t be further from the truth. The trust recession is real, and it’s impacting all types of offers - from low-ticket to high-ticket sales, online courses, and membership programs.I’m dispelling the myths that nobody is buying during Christmas, nobody is on social media, and selling feels icky. In fact, over the holidays, buyers are ready and actively looking for solutions to their problems. So how do you tap into this? With value-driven content, curiosity-building posts, and using automated systems like the Lazy Girl Sales System.Join me as I share how I’ve successfully made sales on Christmas Day and Boxing Day and how you can do it too. I’ll also walk you through how to sell without being salesy, why face-to-camera content works, and how to use social proof to build trust with your audience during the festive season.Bust the Myths: People are still buying during Christmas! The desire for solutions doesn't stop for the holidays.Curiosity-Driven Content: Lead with value and give a call to action without being salesy.Face-to-Camera and Live Videos: Show up with your face- connection matters, and your audience wants to see YOU!Automated Sales Flow: Learn how to set up the Lazy Girl Sales System to make passive sales over the holidays.Stay Authentic: Be a problem solver, not just a salesperson, and avoid using tactics that could harm trust.DM me the word LAZY on Instagram, and I’ll show you exactly how my funnel/ automation is set up so you can make sales whilst taking time off over Christmas!https://www.instagram.com/rachhowourth
There is no doubt in my mind that we are in a trust recession in the online world. People have been burned by fake urgency, fake scarcity and bro style sales tactics that promised the moon and then underdelivered. The result is that your audience is more discerning than ever and they need a deeper level of trust before they say yes to your offers, whether they are low ticket, mid ticket or high ticket.In this episode, I share seven specific ways I am rebuilding and accelerating trust in my own business as we move into 2026 and how you can do the same. We talk about turning up your credibility and authority through your story, using powerful social proof and client case studies, showing your face on camera so people can feel your real energy, building genuine community, collaborating with aligned leaders, saying yes to more in-person rooms and being intentional about client retention and loyalty.I also invite you to look honestly at your own values, ethos and personal brand so that your content reflects what you truly stand for. When you lead with a whole heart, focus on connection rather than pressure and respect the timeline of your client's decision-making, you become the person they trust to walk with them long term. This is how you move through the trust recession and build a sustainable, profitable sales ecosystem that feels good for everyone involved.Key takeaways from this episodeWhy we are in a trust recession and how it is affecting buying decisions at every price point.Seven practical ways to rebuild trust, from sharing your story and social proof to using face-to-camera video and community building.How collaborations, in-person rooms and real relationships speed up trust far more than complicated funnels.The importance of retention, loyalty and creating next step offers for clients who want to stay in your world.How leading with heart, clear values and genuine care positions you as the mentor your audience can rely on in 2026 and beyond.Ready to Embrace Your Inner Online Sales Queen™?Each week, I record an episode designed to help you grow your online business and step into your power! Make sure you subscribe so you don't miss any tips/ advice!Feeling stuck or that business is too hard? Reach out to me directly on Instagram, my inbox is always open! https://www.instagram.com/rachhowourth/
Are you sending out emails to your list but still struggling to convert your audience into paying clients? I’ve been there, and I’ve got a game-changing tip to help you move your subscribers from passive readers to committed buyers. In this episode, I explain how creating a 10-minute video can make all the difference.If you're already sending great content to your email list, but they’re not taking action, it might be time to switch things up. Showing your face on camera and speaking directly to your audience can create a stronger, more authentic connection. I break down exactly how to create a short, powerful video that will lead to increased sales and bookings.I’m not talking about scripted, perfectly polished content. This is all about showing up authentically and delivering real value with actionable steps that will help your audience solve a problem. And then, you’ll smoothly transition into a call to action, whether it’s booking a call with you or making a purchase.Key takeaway:The Power of Video: A 10-minute video can do what emails alone can’t. Show up on camera and connect with your audience authentically.Deliver Real Value: Share actionable tips, mindset shifts, or journal prompts to position yourself as the expert.Effective Call to Action: Learn how to smoothly transition from value into a clear call to action—either book a call or make a purchase.Action Over Perfection: Don’t wait for the perfect video. Just take action and get started, even if it’s messy.Momentum is Key: Fast action leads to fast results. Take action today and see the difference.If you’ve been frustrated with your email list’s lack of conversion, this episode will give you the tools to finally see results!Or if you’re listening to this and realising your messaging might not be calling in the right clients from your emails - it’s not too late to join me on the 8th December for Money Making Messaging Live Sprint. It’s the perfect place to learn how to communicate your value clearly and confidently so your audience feels ready to take the next step with you.👉 Join Money Making Messaging here.https://www.rachaelhowourth.com/courses/money-making-messaging/buy
As online business owners, we often get caught up in complex funnels, complicated strategies, and chasing the algorithm. But sometimes, going back to basics is the best thing we can do for our sales. In this episode, I’m talking about the art of conversation and how to use DMs and voice notes to build genuine connections with your audience.It’s not about sending a pitch or trying to sell instantly. Instead, it's about making real human connections that foster trust, loyalty, and eventual sales.I share how I personally reach out to new followers on Instagram without talking about my offers… and how this simple gesture creates a sense of community and trust. The result? More people engage with my content and eventually reach out to work with me.The key takeaway? Authenticity. When you reach out in a warm, personal way, you will see a major shift in your business. Start sending voice notes to your new followers and connections -it doesn’t take long, but it can make all the difference in turning followers into paying clients.In this episode, you’ll learn:The most effective (and simplest) sales strategy that’s fail-proof: connection through DMs & voice notes.How to engage with new followers authentically without pushing sales.Why sending 30-60 second voice messages can help you build long-term relationships and convert sales.Real-life results from my clients who’ve used this strategy and seen a return on their efforts.Why focusing on genuine conversations is more powerful than any automated system.Ready to go back to basics and build connections? This strategy will help you create lasting relationships that lead to sales. Tune in!Connect with Your Inner Online Sales Queen™! Don't miss a weekly episode! Subscribe to grow your online business and step into your power.If business is feeling hard and you need to go back to basics, reach out to me on Instagram https://www.instagram.com/rachhowourth/
In this episode of Becoming an Online Sales Queen™, we are talking about the real reason so many entrepreneurs stay stuck: excuses. It is comfortable to delay the things that stretch you, but if you want to grow your business and sign more clients, you need to stop letting excuses lead the way.I share simple mindset shifts, real-life examples, and two practical tools that will help you stop procrastinating and start taking confident action. If you are ready to move forward, build momentum, and grow your online business with clarity, this episode is for you.Key Takeaways: • Why your brain seeks comfort and how to break the habit • How small actions create big results in your business • Simple steps to stop procrastinating • How to build confidence and move towards your goalsSubscribe for weekly episodes that help you grow your online business and embody your inner Online Sales Queen™.Follow on Instagram: https://www.instagram.com/rachhowourth/
In this episode of Becoming an Online Sales Queen, we’re diving into the three pillars that create instant authority online: credibility, consistency, and confidence.Because here’s the truth… authority changes everything.It’s the difference between feeling like you’re shouting into the void and becoming that woman… the one people trust, buy from, and recommend.But authority isn’t about posting more or showing up everywhere all the time. It’s about trust. It’s about your audience feeling safe in your energy, confident in your expertise, and seeing you as the go-to in your niche.Inside this episode, I’m sharing how to communicate your results with clarity, how to position yourself with confidence, and how to create content that instantly builds credibility so your audience leans in instead of scrolling past.We’ll also talk about one of my favourite topics: ROI. Because when you can clearly communicate the transformation and tangible results of your work, that’s when selling feels effortless.If you’re ready to boost your visibility, feel stronger in your sales conversations, and fully step into your next level of authority, this one’s for you.And if you’re craving that next level in real life too, there’s something so powerful about being in the room. Attending live events and retreats is one of the fastest ways to expand your confidence and embody your authority. Send me a message on Instagram @rachhowourth https://www.instagram.com/rachhowourth and I’ll share what events I’ve got coming up. I’d love to help you step into that version of you who leads with ease and sells with certainty.
Sales objections can feel intimidating, especially when you are face-to-face with a potential client. But what if I told you they are actually a good thing?In this episode of Becoming an Online Sales Queen™, I share how I went from corporate boardrooms to online sales calls and mastered the art of handling objections with confidence and ease. You will learn how to respond when someone says “I can’t afford it” or “I need to think about it” using powerful, natural scripts that never feel pushy.I’ll walk you through the psychology behind objections, how to position your offer as the obvious solution, and how to shift from pressure to partnership in your sales conversations.Plus, I’m giving you my free Sales Objection Playbook, packed with step-by-step scripts and power phrases to help you turn conversations into “yeses.”Whether you are selling in person, on Zoom, or in the DMs, this episode will help you build trust, boost conversions, and feel confident closing sales without ever feeling salesy.✨ DM me on Instagram @rachhowourth the word PLAYBOOK and I’ll send it straight to you.💎 What You Will Learn:Understand Sales Objections: Why objections are not personal and how to handle them calmly.Scripts that Work: My go-to phrases that help you close with confidence.Psychology Behind Objections: How to lead with empathy and show your offer as the perfect fit.Overcome “I Can’t Afford It”: Reframe price concerns into value-driven conversations.Boost Your Confidence: Learn to sell with ease and integrity every single time.✨ Follow or subscribe for weekly episodes that help you grow your business, boost your confidence, and step fully into your power as the Online Sales Queen™.👑 Connect with me on Instagram @rachhowourth for more sales strategies, business coaching tips, and behind-the-scenes insights to help you sell with confidence and authenticity.
Discover the mindset shift that millionaires and billionaires use to overcome self-doubt. Learn how to turn fear into fuel and step fully into your power as the Online Sales Queen™.Self-doubt does not disappear when you hit your first six-figure month or even your first million. In fact, it often gets louder the more you grow.In this episode of Becoming an Online Sales Queen, I share a powerful realisation I had during a business retreat in Dubai, surrounded by incredible women at every stage of business. Some were just starting out, while others were running multi-million-pound empires. What struck me most was that every single one of them experienced self-doubt.You will learn why even the most successful entrepreneurs face moments of uncertainty, what this really means for your business journey, and how to use it as fuel for growth. I will show you how to bridge the gap between your potential and your current results, and how to increase your self-belief so you can lead, sell, and show up with unshakable confidence.If you have ever questioned whether you are “there yet”, this episode will remind you that doubt is not a sign of failure. It is a sign that you are expanding.💎 What You Will Learn:The Universal Struggle: Why self-doubt affects every entrepreneur, regardless of their income or experience.Growth Mindset: How to reframe self-doubt as a natural and essential part of business growth.The Self-Belief Dial: Practical ways to increase your confidence when you need it most.Daily Practices: A simple morning ritual to strengthen your mindset. Write a list of twenty things you have achieved or love about yourself to build your sense of self-worth.Stop Shrinking: How to step into your power and show up with authority in your business every single day.✨ Follow or subscribe for new episodes every week. I will help you grow your business, boost your confidence, and step fully into your role as the Online Sales Queen.👑 Connect with me on Instagram @rachhowourth for more sales strategies, entrepreneur mindset tips, and business confidence inspiration to help you sell with ease and alignment.💎 What You Will Learn:
It’s my birthday, and I’m giving YOU the presents! 🎉 This episode is packed with exclusive offers on my most popular courses to help you grow your business without the stress and overwhelm. If you’ve ever felt stuck or unsure of your pricing, or if you’ve struggled to create engaging content that converts, then this episode is for you.In addition to celebrating my special day, I’m offering juicy savings on self-study courses designed to solve specific business challenges. These courses are perfect if you're looking to fix a specific issue in your business, from selling on Instagram to mastering sales calls.Here's what you'll get in today's birthday episode:50% off the Lazy Girl Sales System75% off the Selling in the DMs course50% off the Convert Calls Like a Pro courseAnd more birthday surprises!🎁I’ll also share a behind-the-scenes look at the value these courses provide and how they can help you get to the heart of the problem you're facing. Plus, you’ll hear about the upcoming Black Friday sales and how you can get ahead of the game.💸Remember, these birthday discounts are limited, so don’t miss out.Head over to my Instagram @RachHowourth and DM me the word BIRTHDAY, and I’ll send you all the info Instagram: https://www.instagram.com/rachhowourth/
In this episode, I share my personal pricing journey, the mistakes I made, and the lessons I learned. I’ve worked with a variety of clients, from law firms to coaching programs, and in the beginning, I undercharged significantly. If you’ve ever felt uncertain about pricing your services or feel like your rates are too high or too low, I’ve been there.Pricing is more than just a strategy. It’s deeply tied to your self-worth and confidence. In this episode, I help you overcome those self-doubt barriers, understand how to price based on the results your clients get, and the proximity they have to you.If you're a coach, service provider, or VA, this episode will help you rethink your pricing strategy, whether you're struggling with client objections or you're simply unsure if your rates align with the value you provide.Price for results, not time: Stop using your old salary to determine your pricing. It's about the transformation you provide.Proximity is key: Your clients pay not just for your time, but for how close they get to you—whether that’s through live calls, coaching, or resources.Avoid undercharging: Underpricing can lead to burnout, resentment, and poor client relationships. Price based on the outcome they’ll achieve with you.Understand the value of your time: Stop charging based on hours worked and start charging for the value and impact you create for your clients.Use pricing to build self-belief: Boost your confidence in your pricing and set boundaries to ensure you're getting paid what you're worth.If you have any questions about pricing your services, my DM’s are always open! Click the link below and send me a DM on Instagram https://www.instagram.com/rachhowourth
In part two of our series on Evergreen group coaching, I share the final four tips for structuring your scalable coaching program. If you're looking to leverage your time and build a business that grows organically without the stress of constant launches, you’ll definitely want to listen to this episode!From creating a peer support system to developing smooth onboarding processes, I emphasise how these foundational elements can make your Evergreen group truly scalable. I’m also answering common questions about pricing strategies, including why offering payment plans and a pay-in-full discount is essential to getting the right students into your program without overburdening yourself.Plus, I stress the importance of building community within your program. It's not just about you being the expert - your students should feel empowered to learn from each other, share insights, and support one another. Community-driven coaching is a game-changer for building lasting results and reducing client churn.Community & Peer Support: Encourage interaction and accountability through breakout rooms, Slack threads, or Telegram groups to help clients share their experiences and solve challenges together.Smooth Onboarding Process: Automate as much as possible with welcome emails, contracts, and orientation videos to ensure a seamless experience for new clients.Pricing Your Evergreen Group: Offer a pay-in-full discount and payment plans to make it easier for potential clients to enroll while ensuring your business remains profitable.Scalability: Build a program structure that can support unlimited enrollments without compromising the quality of your coaching or client experience.If you’re ready to scale and create a group coaching program, I’d love to invite you to book a FREE sell-out & scale up call with me on the link below (USUALLY £597) about how I can support you with thishttps://calendly.com/mysalesmentor/personal_scale_up_strategy_call?month=2025-10&date=2025-10-09 Perfect for: Female entrepreneurs, coaches and service-based business owners looking to improve their sales strategy, master online marketing, and grow their entrepreneurial mindset.🎧 For actionable sales, marketing, and business tips, listen and subscribe to Becoming an Online Sales Queen and empower your entrepreneurial journey!For more tips on growing your business and creating irresistible offers, follow me on Instagram @RachHowourth.




