Biz Book Pub Hub Podcast

What if done really is better than perfect, especially when writing the first draft of your book? Too many brilliant voices get stuck in the trap of trying to make every sentence flawless before they’ve even finished the first draft. But perfectionism doesn’t move ideas forward. Action does. And in the world of thought leadership, clarity comes after courage. The truth is, writing a book isn’t about getting it right the first time.  It’s about showing up for your message, trusting the process, and being willing to revise, refine, and grow along the way. Every imperfect draft is proof that you're doing the real work. That’s why I support authors at every step of the journey—from messy beginnings to powerful launches—so their ideas don’t stay stuck in their heads.  I’m not a writing coach or developmental editor. I’m a strategist.  I’ll ask you questions to confirm that you’re writing the book that will lead to your desired results. Book a complimentary 30-minute session at www.BookLaunchBrainstorm.com. Now, let’s hear from three authors who didn’t let the pursuit of perfection stop them from sharing something meaningful with the world: Greg Davis wrote “Checkmate: Tips & Lessons to Help You Make the Right Moves to Achieve Happiness!,” a practical and heartfelt guide that blends life lessons and financial wisdom to help you make the right moves toward lasting happiness. Jeff Skipper wrote “Dancing with Disruption: Leading Dramatic Change During Global Transformation,” revealing 12 proven strategies that equip leaders with the tools to overcome resistance and lead bold transformations with confidence. Jenn T. Grace is the author of “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea.” She’s also the founder of Publish Your Purpose, a hybrid publisher for authors who are thought leaders, experts in their fields, and visionaries paving the way to social change—and one of our Biz Book Pub Hub Partners. Please join me in welcoming Greg, Jeff, and Jenn.  In this episode, we discuss the following: 🟠 Why “done” is better than perfect: How successful business authors bust through self-doubt, perfectionism, and imposter syndrome to share their message—and why your messy first draft is more powerful than you think.  🟠 Review strategies that move the needle: Learn the exact plays our guests used to land 100+ reviews, keep feedback coming in, and why recency and verified ratings matter on Amazon.  🟠 Building a pipeline from book to business: Discover how to craft calls to action, bonus downloads, and strategic pathways so your book naturally converts readers into clients, partners, or speaking gigs.  🟠 Community, accountability, and cross-promotion: Why publishing is a team sport—how networking with other authors, joining group promotions like Kindle Flash Sales, and sharing honest feedback will accelerate your book’s reach and impact. Links for Greg Davis LinkedIn and Instagram www.davischeckmate.com  “Checkmate: Tips & Lessons to Help You Make the Right Moves to Achieve Happiness!” Links for Jeff Skipper YouTube www.jeffskipperconsulting.com  “Dancing with Disruption: Leading Dramatic Change During Global Transformation” Links for Jenn T. Grace LinkedIn www.PublishYourPurpose.com “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Learn more about your ad choices. Visit megaphone.fm/adchoices

You didn’t pour your time, energy, and insight into a book just to say you did it. You wrote it because your message matters—and because you knew that getting it into the hands of others could spark something bigger. A book has staying power. It captures what you stand for and how you think, in your own words. Done well, it becomes more than a tool—it becomes a turning point. It can shift how people see you, what opportunities come your way, and the kind of legacy you leave behind. That’s why I focus on what happens after the writing is done. Publishing your book is a milestone—but the real magic happens when you start using it to fuel your mission, grow your platform, and create lasting impact. If you’re ready to think beyond publication day and explore how your book can support the future you’re building, schedule a complimentary 30-minute Book Launch Brainstorm Session at www.BookLaunchBrainstorm.com. And now, I’m excited to introduce our panelists—authors who are using their books to open doors and grow their influence. Bruce Scheer wrote “Inspire Your Buyers: Go to Market with a Story That Sizzles,” to show you how to craft a clear, compelling narrative that gets everyone—from your team to your target buyers—on the same page and fired up to take action, so you can close more deals and grow faster. Diane Wolf wrote “14 Nights to Better Sleep: A Proven Plan to Recharge, Refresh, and Reclaim Your Nights,” a science-backed, practical guide that helps you reset your sleep habits in just two weeks—so you can quiet your mind, reclaim your energy, and finally get the rest your body and brain deserve. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Please join me in welcoming Bruce, Diane, and Sophie.  In this episode, we discuss the following: 🟠 Turning Niche Expertise into Impact: Discover how each panelist translated years of practice, speaking, and real-world know-how into actionable books that open doors and extend their reach.  🟠 Review Strategies That Work: Get actionable tips (and hilarious war stories) about gathering Amazon reviews, following up with ease, and making the ask feel irresistible.  🟠 Building Programs & Revenue Streams Post-Launch: Explore concrete examples of turning your book’s frameworks and insights into programs, workshops, and repeatable business models that deliver impact and income.  🟠 Mindset, Metrics & The Long Game: Unpack the emotional rollercoaster—finding your "true north," battling imposter syndrome, and redefining what success looks like beyond best-seller status. Links for Bruce Scheer LinkedIn www.valuepros.io  “Inspire Your Buyers: Go to Market with a Story That Sizzles” Links for Diane Wolf Diane Wolfe on LinkedIn. www.dianewolf.com “14 Nights to Better Sleep: A Proven Plan to Recharge, Refresh, and Reclaim Your Nights” Links for Sophie Lechner LinkedIn www.themagnetmodel.com  “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s guest is a recognized leader in the speaking industry and a master at helping experts turn their message into money. For over two decades, she’s been the go-to consultant for speakers, consultants, and thought leaders who want to book more business, make more money, and build sustainable, profitable brands around their expertise. She’s the author of “Book More Business: Make MORE Money Speaking” and co-author of “The Speaker Author: Sell More Books and Book More Speeches,” and she’s worked with clients at every stage—from rising stars to some of the most successful names in the business. Her proven strategies help experts clarify their message, refine their marketing, and unlock high-paying opportunities that align with their strengths. She’s been a featured presenter at the National Speakers Association, the Global Speakers Federation, and the Professional Speakers Association UK/Ireland, which named her an Honorary Fellow for her outstanding contributions to the industry. Please join me in welcoming Lois Creamer.  In this episode, we discuss the following: 🟠 How “living with your content” and road-testing your expertise with real clients builds an unshakable foundation for your book (and why a three-ring binder was Lois’s secret weapon for years).  🟠 The essential elements—and common pitfalls—of book launches for speakers and consultants, with candid advice on harnessing Amazon reviews, building powerful launch teams, and maximizing your book’s impact.  🟠 Why generosity with your intellectual property attracts more business than hoarding “secrets” behind paywalls, opt-ins, or silence—and how free value leads to paid consulting and speaking offers.  🟠 Smart, intentional tactics to get your book into associations, speaker academies, and client circles, creating revenue streams well beyond royalties—and fostering a community that champions you as the expert. Links Lois Creamer on LinkedIn, Instagram, and YouTube. www.bookmorebusiness.com  Biz Book Hub Partner “Book More Business: Make MORE Money Speaking” by Lois Creamer  “The Speaker Author: Sell More Books and Book More Speeches” by Lois Creamer and Cathy Fyock  Books mentioned in this episode: “Blog to Book: Repurposing Content, Discover the Book You’ve Already Written” by Cathy Fyock “LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue” by Robbie Samuels  Other Resources Listen to my episode with Cathy Fyock. Have a coffee chat with Peya Robbins. Learn more about the National Speakers Association. Learn more about the Global Speakers Federation. Learn more about the Professional Speakers Association UK & Ireland. Learn more about the National Speakers Association - Philadelphia Chapter. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

Book marketing can feel like a second full-time job you didn’t sign up for. You poured your heart into writing—now what? The idea of “promoting” yourself can feel awkward at best, and paralyzing at worst. But what if marketing your book wasn’t about performance? What if it was about resonance? At its core, marketing isn’t about being louder—it’s about being clearer. It’s about showing up with intention, speaking directly to the people who need what your book offers, and inviting them into the conversation you're already having through your work. You don’t need a 12-step funnel or a perfectly choreographed launch to make an impact. You need clarity, consistency, and a few well-chosen strategies that align with your energy and goals. That’s exactly what I help authors figure out. Together, we create a plan that feels like a natural extension of who you are, not a performance you have to sustain. Whether that looks like strategic partnerships, podcast appearances, email marketing, or something else entirely, the goal is the same: turn your book into a bridge that leads readers to your bigger mission. Curious what that could look like for you? Book a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. And now, let’s hear from today’s panelists, each of whom has found their own way through the noise to connect meaningfully with their audience: Kim Groshek wrote “Win by Leading,” a practical and inspiring guide that helps organizations unlock the leadership potential in every member through a clear, actionable framework for building strong, results-driven teams. Luci McKean wrote “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills,” your go-to guide for transforming unproductive meetings into focused, inclusive conversations that lead to real action—using simple, step-by-step protocols that lift every voice and get things done. Marcey Rader wrote “Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work,” a guide for professionals who are done with burnout and ready to take back control. This book offers practical, real-world strategies to work smarter, communicate more effectively, and lead with purpose. Please join me in welcoming Kim, Luci, and Marcey.  In this episode, we discuss the following: 🟠 Audience-First Authoring: Discover how defining your “one reader” sharpens your writing, marketing messaging, and long-term business growth.  🟠 Micro-Marketing, Macro Results: Learn tangible tips to position your book for bulk sales, incorporate it into trainings, and stay visible with corporate and group buyers.  🟠 Getting and Leveraging Book Reviews: Hear creative follow-up strategies for gathering authentic reviews (without the awkwardness!), plus pro-tips for using those reviews to boost your book’s credibility.  🟠 Repurposing Content for Longevity: Explore how tiny books, workbooks, and on-demand training turn your book’s core ideas into evergreen assets that keep driving results. Links for Kim Groshek LinkedIn, Instagram, and YouTube. www.kimgroshek.com  “Win by Leading” Links for Luci McKean LinkedIn and Instagram. www.nsrfharmony.org  “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills” Links for Marcey Rader LinkedIn www.helloraderco.com www.marceyrader.com www.ReclaimYourWorkDay.com “Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work” Other Resources Learn more about Canva Learn more about Vistaprint Learn more about Pirate Ship Learn more about Polono Label Maker Learn more about ChatGPT Learn more about Draft2Digital Learn more about IngramSpark Learn more about Amazon Virtual Voice Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Learn more about your ad choices. Visit megaphone.fm/adchoices

The words you write have the potential to shape how others see you, spark meaningful conversations, and open doors you didn’t even know existed. A well-crafted book doesn’t just share your expertise; it positions you as a thought leader and expands your reach far beyond what a sales pitch ever could. Writing the book is just the beginning. With the right strategy and support, your message can create real momentum for your business. Through the Biz Book Pub Hub, I’ve created a resource ecosystem to help entrepreneurs turn their books into business assets.    The Hub features a curated directory of professionals who guide authors through the writing, publishing, and launching of their books, as well as virtual networking events that foster collaboration and connection among writers and authors. There's even Kindle Flash Sales, which enhance author visibility through coordinated marketing efforts.  If you’re ready to use your voice to make an impact, we’re here to help. Explore these author resources at www.BizBookPubHub.com. Now, I’m excited to introduce today’s panelists: Emily Crookston wrote “Unwritten: The Thought Leader’s Guide to Not Overthinking Your Business Book” to help business owners stop overthinking and finally write the book that builds their brand, without derailing their business in the process. Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader,” offering a refreshing take on leadership by shifting the focus from mastering endless skills to embracing leadership as a partnership. Please join me in welcoming Emily and Stacey.  In this episode, we discuss the following: 🟠 Audience Clarity that Converts: Discover how pinpointing exactly who your book is for leads to a magnetic message and simplifies the entire writing and marketing process.  🟠 Stop Overthinking and Start Writing: Learn practical ways to get past analysis paralysis—whether it’s your first draft, launching, or figuring out how your book supports the business you want.  🟠 From Vanity Metrics to Real Results: Hear why best-seller lists aren’t the only path to author success, and how a business-minded approach creates lasting impact—think clients, speaking gigs, and platform growth!  🟠 Collaboration Over Competition: See how community flash sales and cross-author support can supercharge your launch, keep momentum high, and open doors you didn’t even know existed. Links for Emily Crookston LinkedIn www.thepocketphd.com/unwritten-book  “Unwritten: The Thought Leader’s Guide to Not Overthinking Your Business Book” Biz Book Pub Hub Premier Partner Links for Stacey Larsen LinkedIn and YouTube. www.authenticedge.com  “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader” Books mentioned in this episode: “Launch Your Book: An Entrepreneur's Guide to Reviews that Drive Revenue” by Robbie Samuels “Never Eat Alone, Expanded and Updated: And Other Secrets to Success, One Relationship at a Time” by Keith Ferrazzi and Tahl Raz  “On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction” by William Zinnser “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List” by Robbie Samuels Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Today’s guest is a book marketing strategist. If book marketing feels like a never-ending to-do list, you’re not alone. She works with nonfiction authors—especially business owners, coaches, and consultants—who want to grow their impact and income through their books without feeling like they’ve sold their soul to sales. Instead of chasing short-term accolades like bestseller status, she helps authors shift toward strategies that feel good and build long-term results: clarifying their message, deepening reader relationships, and building community around their ideas. Through her Buzzworthy Book Experience and signature BEES Marketing Method, she helps authors create visibility, authority, and income, with strategies that feel authentic, not exhausting. Her approach centers on simplicity and alignment with your values, whether you're launching your first book or reimagining your next move. Please join me in welcoming Judy Baker.  In this episode, we discuss the following: 🟠 Beyond Bestseller Status: Discover why hitting #1 in an Amazon category isn’t the ultimate goal, and what actually grows your business book’s influence (and pipeline).  🟠 Marketing that Feels Good (and Works): Learn actionable steps for gathering authentic reviews, establishing visibility, and building author-reader relationships that last.  🟠 Author Mindset Shifts: Get fresh insights on reframing self-promotion, aligning your author identity with your business brand, and moving past impostor feelings.  🟠 Repurposing & Monetizing Your Content: Hear how successful authors turn book content into workshops, courses, and evergreen business assets—even pivoting in tough times. Links Judy Baker on LinkedIn, Instagram, and YouTube. www.buzzworthybooks.com Biz Book Pub Hub Partner Books mentioned in this episode: “Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering” by Malcolm Gladwell  “All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All” by Seth Godin  “The One Page Business Plan for the Creative Entrepreneur: The Fastest, Easiest Way to Write a Business Plan” by Jim Hora “14 Nights to Better Sleep: A Proven Plan to Recharge, Refresh, and Reclaim Your Nights” by Diane Wolf “Easy Self-Help Acupressure for Grown-Ups: Daily Clean Your House Flow for Work, Home and Life--A Smart Person's Guide to Health, Productivity and Happiness” by Deborah S. Myers “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” by Robbie Samuels “LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue” by Robbie Samuels Other Resources Listen to my episode with Diane Wolf. Listen to my episode with Clare S. Kumar. Listen to my episode with Lois Creamer, Joanne Telser-Frere, and Lou Diamond. Listen to my episode with Ruth Schwartz. Learn more about Carla King. Learn more about Stephanie Chandler. Learn more about Becky Parker Geist. Learn more about the Bay Area Independent Publishers Association. Learn more about Vistage. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you define success as an entrepreneurial author? Is it when your book opens doors and sparks conversations? Books should make people think, “I need to talk to them.” That might lead to a speaking invitation, a consulting opportunity, a new client, or a connection you never saw coming. The more clearly you show up in your expertise, the more those doors start to swing open. I’m on a mission to help entrepreneurs figure out how to turn their book into a business asset, not just a business card. If you’re curious about what your book might open up for you, I invite you to schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Let’s explore what’s possible. Now, I’m excited to introduce three authors who know this journey well. Dan Gingiss is the author of “Becoming The Experience Maker: Turn Everyday Interactions into Remarkable Customer Experiences,” which shows businesses how to transform ordinary customer interactions into powerful word-of-mouth marketing opportunities. Deborah Stine wrote “From Expertise to Impact: A Practical Guide to Informing and Influencing Science and Technology Policy,” a guide that helps scientists, engineers, and health professionals use their knowledge to shape public policy and create real-world change. Helen Holton wrote “Intentional Leadership: How to Drive Leaders, Visions, and Teams Forward,” a thoughtful, practical book for leaders who are ready to lead with clarity, purpose, and renewed energy. Please join me in welcoming Dan, Deborah, and Helen.  In this episode, we discuss the following: 🟠 Stories as Business Accelerators: Discover why weaving real stories and personal experiences into your business book not only captivates—it's what opens doors, lands speaking engagements, and builds your reputation as an expert in your field.  🟠 Launch & Leverage: Get tried-and-tested tactics for building a strong book launch team, gathering Amazon reviews, pricing your business book for your target audience, and using your book to connect with dream clients.  🟠 From Doubt to Done: Learn the mental shifts and accountability hacks that helped these first-time and seasoned authors push through perfectionism, imposter syndrome, and the notorious mid-book slump.  🟠 Building a Post-Launch Playbook: See how a book serves as more than a calling card—think actionable frameworks, workshop offers, companion downloads, and content upgrades that drive real business growth and new revenue streams. Links for Dan Gingiss LinkedIn, Instagram, and YouTube. www.dangingiss.com  “Becoming The Experience Maker (2nd Edition): Turn Everyday Interactions into Remarkable Customer Experiences” Links for Deborah Stine LinkedIn, Instagram, and YouTube. www.scitechpolicyacademy.com  “From Expertise to Impact: A Practical Guide to Informing And Influencing Science and Technology Policy” Links for Helen Holton LinkedIn, Instagram, and YouTube. www.drhelenholton.com  “Intentional Leadership: How to Drive Leaders, Visions, and Teams Forward” Other Resources Learn more about the National Speakers Association. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

When you start writing a book, it’s easy to get caught up in trying to make every word perfect. But here’s the truth: your first draft is just the beginning. The real transformation happens through revision, reflection, and the support you gather along the way. Writing a book doesn’t have to be a lonely or overwhelming journey. At the Biz Book Pub Hub, we’re creating a different experience—one where authors are supported by a community of experts who can guide you from the first sentence to a fully launched and strategically marketed book. Whether you’re facing creative roadblocks, shaping your message, or building your author platform, the Hub connects you with the tools, feedback, and community that can help. Plus, our free virtual networking events give you the chance to learn from professionals and connect with fellow authors who get what this process is really like. If you’re looking for guidance on the writing journey, visit www.BizBookPubHub.com and explore how we can support your next step. Now, let’s hear from today’s panelists as they share how they moved from blank page to published book—and how that book helped grow their impact and business. Jim MacLeod wrote “The Visual Marketer: The Marketer's Crash Course for Creating Memorable and Effective Visuals,” a practical guide that empowers marketers to create high-impact, results-driven visuals—without needing a design background—by mastering essential design principles and tools. Susan Fitzell wrote “Neurodiversity in the Workplace: Maximizing Success through Inclusive Dynamic Workplace Design™,” a strategic guide for C-suite leaders to unlock innovation and boost performance by building inclusive, neurodiverse teams through practical, business-driven solutions. Wendy Hutchinson wrote “Finding the Path of Me: Awakening to Remembering Who I Am and Why I Am Here,” a powerful guide to healing, self-discovery, and spiritual awakening—offering tools and insights to help you release what no longer serves you and rise into your most authentic, empowered self. Please join me in welcoming Jim, Susan, and Wendy.  In this episode, we discuss the following: 🟠 Defining Your Ideal Reader and Evolving Your Audience: Hear how these authors cracked the code on identifying (and adapting to) their book’s core audience, making their work more relevant for leaders, entrepreneurs, and anyone seeking transformation.  🟠 The Power of Community and Collaboration: Find out how leveraging networks, launch teams, and cross-promotion campaigns can transform the often lonely book-writing journey into a launchpad for lasting success.  🟠 From Imposter Syndrome to Impact: Get candid insights on overcoming vulnerability, perfectionism, and the “am I really the expert?” spiral—and why building support systems pays off.  🟠 Building Reviews and Reader Buzz—The Smart Way: Practical strategies for gathering meaningful Amazon reviews, boosting discoverability, and ensuring your book reaches far beyond your inner circle. Links for Jim MacLeod LinkedIn, Instagram, and YouTube. www.jimmacleod.com  “The Visual Marketer: The Marketer's Crash Course for Creating Memorable and Effective Visuals” Links for Susan Fitzell LinkedIn, Instagram, and YouTube. www.susanfitzell.com  “Neurodiversity in the Workplace: Maximizing Success through Inclusive Dynamic Workplace Design™” Links for Wendy Hutchinson LinkedIn, Instagram, and YouTube. www.alinealifecoaching.com  “Finding the Path of Me: Awakening to Remembering Who I Am and Why I Am Here” Books mentioned in this episode: “Talking to My Angels” by Melissa Etheridge.  Other Resources Listen to my episode with Kathy Sparrow, Biz Book Hub Partner. Learn more about Mark Schaefer. Learn more about Joe Polizi. Learn more about Hal Elrod. Learn more about Don Miguel Ruiz. Find author resources: www.BizBookPubHub.com Learn more about your ad choices. Visit megaphone.fm/adchoices

I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Today’s guest brings a rare mix of marketing savvy, publishing know-how, and strategic content expertise. She’s spent decades helping everyone from Fortune 500 companies to entrepreneurs and thought leaders turn their ideas into books that make a real business impact. She’s the founder of Leverage2Market Associates, author of Marketing Above the Noise, and a member of the Million Dollar Consulting Hall of Fame. Whether she’s coaching aspiring authors, shaping a manuscript, or helping a business owner figure out how their book fits into their brand, she brings clarity, insight, and a deep understanding of what makes content resonate. She also leads a team that supports authors through the entire publishing journey—from writing and editing to production and design—ensuring the final result is not just polished, but powerfully positioned. Please join me in welcoming Linda Popky.  In this episode, we discuss the following: 🟠 The Full Author Journey: Discover how Linda evolved from marketing pro to go-to book coach for nonfiction business authors, covering everything from brainstorming and editing to formatting, production, and launch. 🟠 Types of Editing Demystified: Learn the real differences between developmental, line, and copy editing, and how to pick the right support—so you don’t end up with a book that “flows” like a maze (or worse, just a proofread with no substantial review). 🟠 Emotional Support for Authors: Hear Linda’s candid take on the emotional highs and lows of the author journey, how to avoid “cramming everything you know” into one book, and why authors need to define their real WHY and WHO before they ever start writing. 🟠 Using AI Tools the Smart Way: Get clear-eyed advice about integrating AI for editing and manuscript prep—why human editors still matter, and the dos and don’ts to avoid robotic, bland content or factual missteps. Links LinkedIn, Facebook, and YouTube. www.leverage2market.com  Biz Book Pub Hub Partner page “Marketing Above the Noise: Achieve Strategic Advantage with Marketing That Matters” Other Resources Learn more about Grammarly. Learn more about ChatGPT. Learn more about Perplexity. Learn more about Claude.ai.  Learn more about the National Speakers Association. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

Publishing your book isn’t the finish line—it’s the starting point. That moment your book becomes available marks the beginning of a new chapter: not just as a writer, but as an author with a message to share and a business to grow. What many authors overlook is that the biggest opportunities come after the book is out in the world. That’s when you can deepen connections with readers, strengthen your brand, and use your book as a powerful tool to drive visibility and revenue. That’s where the Biz Book Pub Hub comes in. We’re a community designed to support authors in all phases of their journey. We offer guidance, resources, and trusted expert partnerships to help you turn your book into a long-term business asset. Ready to take the next step? Visit www.BizBookPubHub.com to get connected. Now, I’m excited to introduce our panelists, who are here to share how they’ve used their books to expand their influence, grow their platforms, and make a bigger impact. CB Bowman wrote “Courage to Leap & Market: An Authors’ Roadmap to Self-Marketing: Your Book,” a practical, empowering guide that gives authors the tools and confidence to take charge of their book marketing, build lasting visibility, and turn their message into real momentum. Jennifer Eggers wrote “Mastering the C-Suite: The Senior Leader’s Playbook to Build a C-Level Mindset, Command Respect, and Lead an Enterprise,” a powerful playbook for executives ready to lead with confidence, influence, and impact. It offers mindset shifts, real-world strategies, and actionable tools to thrive at the highest levels of leadership. Simone Morris wrote “52 Tips for Owning Your Career: Practical Advice for Career Success,” a practical, empowering guide filled with weekly strategies and actionable insights to help professionals take control, grow with intention, and thrive in today’s evolving workplace. Please join me in welcoming CB, Jennifer, and Simone.  In this episode, we discuss the following: 🟠 From First Drafts to Business Assets: Discover why publishing your book is only the beginning—and how seasoned authors shift their mindset from “I did it!” to “What will the book do next for my business?” 🟠 Creating a Book with Strategic Intent: Learn the smart questions to ask before you start (or start again), and why aligning your book’s content and format with your ideal audience is the game-changer for monetization. 🟠 Mastering Book Marketing & Reviews: Real-world tactics for rallying support, getting reviews, and keeping your business book relevant—plus how to build a community that supports (and reviews) each other! 🟠 Building Authority & Generating New Opportunities: See how having a published business book opens doors to higher-level clients, speaking gigs, and is your best calling card when landing new business. Links for CB Bowman LinkedIn, Instagram, and YouTube. www.courageconsulting.com  ”Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success” “Courage to Leap & Market: An Authors’ Roadmap to Self-Marketing: Your Book” ValuePros.io Links for Jennifer Eggers LinkedIn and YouTube. www.leadershiftinsights.com  “Mastering the C-Suite: The Senior Leader’s Playbook to Build a C-Level Mindset, Command Respect, and Lead an Enterprise” Links for Simone Morris LinkedIn and Instagram www.connectwithsimone.com and www.simonemorrisenterprises.org  “52 Tips for Owning Your Career: Practical Advice for Career Success” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Bringing a book to life—from that first spark of an idea to launching it into the world—can feel like a massive undertaking. But here’s the thing: you don’t have to do it alone. That’s why we created the Biz Book Pub Hub—a collaborative space filled with experts who know the ins and outs of writing, publishing, and promoting a book that makes an impact. With dozens of experts in our network, you’ll find support at every stage: from writing and editing to building a marketing plan that gets your message out to the right audience. And through our free virtual networking events, you’ll connect with fellow authors who truly get what this journey is all about. Ready to tap into a community that’s here to help you succeed? Head to www.BizBookPubHub.com to learn more. Now, let’s hear from our incredible panelists as they share what it’s really like to bring a book into the world. Axel Meierhoefer wrote “The Ideal Wealth Grower: How to Journey to the Time Freedom Point and Beyond,” a practical, experience-based guide to building financial freedom through real estate investing. It offers honest insights, mindset shifts, and a proven framework to help new investors grow lasting wealth. Luci McKean co-edited “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills,” a hands-on guide to running purposeful, inclusive meetings and classroom discussions using structured conversations that spark action, elevate every voice, and build stronger, more connected communities. Please join me in welcoming Axel and Luci.  In this episode, we discuss the following: 🟠 From Insiders to Everyone: Discover the challenge and the payoff of transforming internal training materials, frameworks, or even a dissertation into a book for a much broader—and sometimes totally new—audience.  🟠 Making Your Book a Business Builder: Learn how both guests intentionally used their books as warm introductions to their programs, consultancy, and speaking gigs—making reader journeys smooth from “just curious” to “ready to work with you.”  🟠 The Long Game of Amazon Reviews: Get actionable strategies for gathering authentic written reviews, reaching out to personal networks, and why reviews (not just star ratings) help your book win visibility and credibility in competitive business spaces.  🟠 Creating Tangible Value: See how offering printables, downloadables, and hands-on resources from your book not only serves readers but builds your email list and opens doors for deeper business relationships. Links for Axel Meierhoefer LinkedIn www.idealwealthgrower.com  “THE IDEAL WEALTH GROWER: How to Journey to the Time Freedom Point and Beyond” Links for Luci McKean LinkedIn and Instagram. www.nsrfharmony.org  “Protocols For All: 50 practical structures to ensure engagement, deepen learning, and improve facilitation skills” Other Resources Listen to my episode with Kate Colbert. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

Every so often, an episode calls for something a little different—and today is one of those times. You’re about to hear a conversation between two friends, colleagues, and champions of books that actually drive business results. In this special episode, I’m handing the mic to Kate Colbert, award-winning author of “Think Like a Marketer” and “Commencement: The Beginning of a New Era in Higher Education.” She’s also a founding partner of the Biz Book Pub Hub. If you’ve listened to this show before, you know Kate’s passion for helping entrepreneurs write books that don’t just live on shelves—but move readers to act, engage, and buy. Today, she’s taking over as the host to interview someone she knows well: ME! I’ve spent years behind the scenes coaching entrepreneurs on how to turn their books into business assets. Now, I’m pulling back the curtain on my own playbook with the release of my fourth book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” In this conversation, Kate and I go beyond the typical “how-to” and dive into what it really takes to launch a nonfiction book that builds credibility, generates leads, and drives long-term results. This is more than a launch story. It’s a roadmap for what’s possible when you combine thoughtful strategy with a history of community building. And as you’ll hear, Kate’s guest-hosting duties aren’t just a formality—her thoughtful questions and behind-the-scenes knowledge bring an added layer of richness to this conversation. So let’s dive in as Kate Colbert interviews me about the intentional launch behind “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” In this episode, we discuss the following: 🟠 Why reviews are more than a brag—they’re a business asset: Learn the real reason reviews matter (beyond ego) and how they power discoverability, trust, and pipeline growth.  🟠 The truth about book launch numbers: See the actual math (and emotional rollercoaster) behind mobilizing a launch team—and how to think strategically about your outreach.  🟠 Nurture, don’t nag: Get step-by-step insight into how reminder emails and micro-prompts make it EASY (and guilt-free) for busy readers to review your book.  🟠 Building a network that pays it forward: Hear why being a “stellar human” and showing up for your network is the secret sauce behind getting support for your launch—and how to start NOW, even if your book’s years away. Links for Robbie Samuels LinkedIn, Instagram, and YouTube. www.robbiesamuels.com  Biz Book Publishing Hub Founder Links for Kate Colbert LinkedIn and Instagram. www.SilverTreeCommunications.com “Commencement: The Beginning of a New Era in Higher Education” “Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business” Other Resources Listen to my episode with NPR Life Kit. Listen to my episode with Sandra Long. Listen to my episode with Dorie Clark. Learn more about Richard Bliss. Learn more about Rory Vaden. Learn more about Clare Kumar. Learn more about Podia. Learn more about the National Speakers Association. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Learn more about your ad choices. Visit megaphone.fm/adchoices

You didn’t pour your heart into writing a book just to cross it off your to-do list. You wrote it because you have something to say that matters—something that deserves to be heard, remembered, and built on for years to come. A book isn’t just a moment—it’s a movement. It captures your ideas, your voice, and your perspective in a way that no speech, post, or marketing campaign ever could. And when you treat it like the powerful foundation it is, your book doesn’t just open doors—it builds your legacy. That’s why I’m so passionate about supporting entrepreneurs beyond just publishing. Because the real magic happens when you use your book as a launchpad for your bigger mission—the one that shapes your business, your brand, and your impact. If you’re ready to think bigger about what your book can do, I’d love to chat. You can book a 30-minute brainstorming session at www.BookLaunchBrainstorm.com. Now, let’s turn it over to our panelists, who had a message they felt compelled to share. CB Bowman has written two books, including “Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success,”  a powerful roadmap that teaches leaders how to turn failure into success, embrace bold decision-making, and foster a culture of innovation through the everyday practice of courageous leadership. Gloria Treister wrote “Wellness 101: Simple Steps to Good Health,” a practical guide that empowers readers to simplify wellness, take control of their health, and create a personalized plan for a vibrant, healthier life. Please join me in welcoming CB and Gloria.  In this episode, we discuss the following: 🟠 Turning Manuscripts into Movements: Hear how keynotes, handouts, and lived expertise evolved into impactful books that build legacies and open fresh business opportunities. 🟠 Book Marketing that Works: Unearth smart strategies for gathering Amazon reviews, landing endorsements, and leveraging your business book as a true business driver—not just an expensive business card. 🟠 Overcoming the Author Mindset Hurdle: Get practical tactics for navigating perfectionism, self-doubt, and stalling out—and why accountability and micro-affirmations matter. 🟠 Networking and Community Building: Learn why writing, launching, and marketing a business book is a community journey, and how collaborations elevate every step. Links for CB Bowman LinkedIn, Instagram, and YouTube. www.valuepros.io  www.courageconsulting.com  ”Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success” Links for Gloria Treister LinkedIn and Instagram www.wellnessevolution.com and www.getwellwithus.net ”Wellness 101: Simple Steps to Good Health” Other Resources Learn more about Marshall Goldsmith. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

Writing a book can feel endless. You start with so much excitement, and somewhere along the way, doubt creeps in. You question everything. You wonder if you’ll ever actually finish. If that sounds familiar, you’re in good company—every author hits that wall at some point. What matters is pushing through it. That’s what turns a dream into something real you can share with the world. And finishing your book? It’s just the beginning. Getting your book into the hands of readers—and making sure it works for you and your business—takes strategy, partnerships, and support. You don’t have to do it all alone. With the right plan, your book can open doors, spark conversations, grow your brand, and create real business opportunities. That’s exactly what I help authors do. Through my strategic book launch program, we focus on building real connections—conversations, media exposure, and growth that go way beyond just selling copies. If that sounds like something you’re ready for, you can schedule a brainstorming session at www.BookLaunchBrainstorm.com. Now, let’s dive in! I’m excited to introduce our panelists, who are here to pull back the curtain and share what it’s really like to be a business author. Christina Wedgwood wrote “Better: A more authentic path for the reluctant thought leader,” a refreshing call to action for thoughtful, authentic voices to step into leadership, showing that true influence comes not from being the loudest in the room, but from sharing your ideas with honesty, care, and courage. Christine Blosdale wrote “The Social Media and Branding Survival Guide: Digital Marketing So Irresistible, Even Your Ex Will Want To Follow You,” a bold, no-fluff playbook for building an irresistible online presence, turning casual followers into raving fans, and growing your business with authenticity, swagger, and unstoppable creativity. Helen Holton wrote “Intentional Leadership: How to Drive Leaders, Visions, and Teams Forward,” a powerful guide for leaders seeking to overcome burnout, strengthen resilience, and drive their teams forward by leading with greater purpose, clarity, and connection. Please join me in welcoming Christina, Christine, and Helen.  In this episode, we discuss the following: 🟠 From Blank Page to Business Growth: Get honest perspectives on the emotional rollercoaster of writing your first book—and how writing is only the start of the opportunity to build your brand and business. 🟠 Targeting the Right Readers: Hear why knowing your ideal audience is key, whether you’re an emerging leader, a solopreneur overwhelmed by digital marketing, or someone ready to step into entrepreneurial authority. 🟠 Leveraging Books Beyond Sales: Learn proven strategies to use your book as a tool for speaking gigs, networking wins, relationship-building, and creating ongoing value beyond just racking up sales. 🟠 Practical Launch and Marketing Tips: Gain actionable advice on launching with intention, building your author network, seeking reviews, and nurturing your book like a long-term business investment. Links for Christina Wedgwood LinkedIn, Instagram, and YouTube www.intelligent.ink  “Better: A more authentic path for the reluctant thought leader” Links for Christine Blosdale LinkedIn, Instagram, and YouTube www.christineblosdale.com  www.expertauthoritycoach.com  “The Social Media and Branding Survival Guide: Digital Marketing So Irresistible, Even Your Ex Will Want To Follow You” Links for Helen Holton LinkedIn, Instagram, and YouTube www.drhelenholton.com  “Intentional Leadership: How to Drive Leaders, Visions, and Teams Forward” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events: www.BizBookPubHub.com Learn more about your ad choices. Visit megaphone.fm/adchoices

I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Today’s guest is a multi-talented writer, publisher, speaker, and creative entrepreneur who helps business owners turn their ideas into powerful content that fuels growth, from impactful books and memoirs to websites, white papers, and everything in between. As the founder of Ghostwriters Network and GWN Publishing, she leads a team that offers full-service support for authors and entrepreneurs, guiding them from initial concept through writing, editing, publishing, and even branding and digital presence through her sister company, Virtual Creatives. Her mission? To help clients not only write and publish their books but also build the platforms that take their businesses and speaking careers to the next level. With a passion for storytelling and a deep love for the written word—plus a few side gigs as a playwright, drummer, and script doctor—she brings creativity, experience, and a surfer’s resilience to every project she takes on. Please join me in welcoming Lil Barcaski.  In this episode, we discuss the following: 🟠 Building Beyond the Book: Learn why writing a business book is just the start! Lil dives into how authors can transform books into speaking careers, strong digital brands, and offers real-world examples of building community and revenue streams. 🟠 Voice Mastery for Entrepreneurs: Discover Lil’s unique approach to ghostwriting, from her acting and playwriting background to her strategies for authentically capturing an entrepreneur’s story and voice—even when writing outside her comfort zone. 🟠 Full-Spectrum Support for Authors: From initial idea to publishing, branding, design, websites, and marketing—Lil and her team offer soup-to-nuts or a la carte services for authors at every stage, making success approachable and affordable. 🟠 Strategy First, Avoiding Costly Mistakes: Get Lil’s essential questions for determining the purpose of your book, identifying your audience, and setting realistic goals (no more “million-copies” myths!). Plus, tips on dodging vanity presses and understanding contracts before you publish. Links Lil Barcaski on LinkedIn and Instagram. www.ghostwritersnetwork.com www.newpreneurship.com  Book a call with Lil Biz Book Hub Partner Books mentioned in this episode: “The Playful Leader’s Toolkit” by Rachel Supalla  “The Final Chapters of the Rose Diary” by Curtis Maynard & Lil Barcaski  “The Unforgiven Walk Alone: When Forgiveness Isn’t an Option” by Carole Sanek  “Launch Your Book: An Entrepreneur’s Guide to Reviews that Drive Revenue” by Robbie Samuels Other Resources Learn more about Biz Book Pub Hub Partners mentioned during this episode: Ruth Schwartz Elissa D. Hecker, Esq. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

When you’re writing, it’s easy to get stuck chasing perfection. But here’s the truth: the first draft is just the beginning—the real transformation happens in revision. Giving yourself permission to be imperfect is what makes progress possible. The messy middle, the rewrites, the second-guessing—that’s where the book (and the author) truly take shape. I’m living this right now as I wrap up edits on my fourth book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue,” set to launch in July 2025. Want a behind-the-scenes look at how I turn a book into a business asset? Join my book launch team at www.BookLaunchBrainstorm.com. Today, we’ll hear from authors about their journey from blank page to published book. Bridgett McGowen-Hawkins co-wrote “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book,”  a no-nonsense, empowering guide that helps aspiring nonfiction authors navigate the publishing process with confidence.  Robert Aguilar wrote “Forget What You Know About Strategy: The Hazards of Strategic Planning,” a powerful guide for senior leaders seeking to master strategy formulation and execution, offering real-world insights to avoid pitfalls and drive transformative change in today’s fast-paced business landscape. Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact. Please join me in welcoming Bridgett, Robert, and Sophie.  In this episode, we discuss the following: 🔵 Permission to Be Imperfect: Discover how embracing messy first drafts and letting go of perfectionism leads to completed manuscripts and impactful books. 🔵 Audience First: Learn why understanding your ideal business book audience before writing a single word is key to creating a book that drives results and attracts clients. 🔵 Building Launch Teams: Hear how co-creation, sharing chapters, and recruiting early launch supporters can supercharge your reviews and discoverability on Amazon. 🔵 Business Impact: Get real talk about leveraging your book beyond launch day—with speaking, consulting, and strategic calls to action built into every chapter. Links for Bridgett McGowen-Hawkins LinkedIn and Twitter. www.connectwithb.com www.bmctalkspress.com Biz Book Pub Hub Premier Hub Partner “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book” Links for Robert Aguilar LinkedIn and Instagram www.newbeaconconsulting.com “Forget What You Know About Strategy: The Hazards of Strategic Planning” Links for Sophie Lechner LinkedIn www.themagnetmodel.com  “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing” Books mentioned in this episode: “Launch Your Book: An Entrepreneur's Guide to Reviews that Drive Revenue” by Robbie Samuels Other Resources Learn more about Biz Book Pub Hub Partner Linda Popky. Listen to my episodes with Kate Colbert. HUB 433: AUTHOR INTERVIEW – Kate Colbert HUB 393: AUTHOR PANEL – Helene Cahen, Kate Colbert, and Sandra Long OTS 364: Big Shifts – Kate Colbert Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com Learn more about your ad choices. Visit megaphone.fm/adchoices

What if your book isn’t the finish line, but the starting point? Publishing isn’t just about sharing your ideas; it’s about unlocking new opportunities for your business, brand, and network. Your book can lead to speaking gigs, consulting offers, and powerful connections—but only if you approach it with strategy. Every reader is a potential client or collaborator. Every event is a chance to position yourself as a thought leader. The key is staying open to what’s possible. I’ve helped authors turn their books into business assets that generate real momentum. That’s why I offer book launch support focused on what happens after you publish. Curious what doors your book could open? Let’s talk. Book a 30-minute brainstorming session at www.BookLaunchBrainstorm.com. Now, let’s welcome our panelists, who will share how their books have led them to exciting and unforeseen opportunities. Ally Berthiaume co-wrote “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book,”  a no-nonsense, empowering guide that helps aspiring nonfiction authors navigate the publishing process with confidence.  Cornelia Kawann wrote “Change Your Energy - Change Your Life,” an empowering guide that combines science, practical exercises, and transformational insights to help you unlock your energy, embrace new opportunities, and create a more fulfilling, impactful life. Stephanie McAuliffe wrote “The Impact of Silence: Reclaim the Sovereignty of Your Soul,” a powerful exploration of how unspoken trauma shapes our lives—and how reclaiming our voice can lead to profound healing and personal freedom.  Please join me in welcoming Ally, Cornelia, and Stephanie. In this episode, we discuss the following: Links for Ally Berthiaume LinkedIn, Instagram, Instagram, and YouTube. www.ayberthiaume.com and www.thewriteplacerighttime.com  “Do Not Write a Book...Until You Read This One: The Only Guide You Need to Pen, Publish, and Profit from Your Nonfiction Book,”  with co-author Bridgett McGowen-Hawkins “Dear Universe, I Get It Now: Letters on the Art and Journey of Being Brave and Being Me”  Links for Cornelia Kawann LinkedIn, Instagram, and YouTube. www.corneliakawann.com  “Change Your Energy - Change Your Life” Links for Stephanie McAuliffe LinkedIn, Instagram, and YouTube. www.wayofthediamondwarrior.com  “The Impact of Silence: Reclaim the Sovereignty of Your Soul” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

I’m pleased to interview one of our Biz Book Pub Hub Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Today’s guest is a ghostwriter and content strategist who’s made it her mission to help bold thinkers turn their Big Ideas into books that actually move the needle. Known for her truth-telling style and sharp strategic brain, she works with experts who are ready to own their voice, take a seat at the table, and build a platform that drives their business, not just their book sales. She doesn’t believe in writing a book just to say you did it. She believes in developing thought leadership that creates real traction: the kind that builds credibility, lands speaking gigs, and fills pipelines. Through her company, The Pocket PhD, she helps Big Idea Experts test, refine, and amplify their message long before the manuscript gets started—so that when the book comes, it’s not just smart, it’s unstoppable. She’s the author of Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book, the go-to guide for business owners who want to stop overthinking and finally complete their book without pausing everything else in their business. Please join me in welcoming Emily Crookston.  In this episode, we discuss the following: 🟠 The Ghostwriting Journey: Emily shares her backstory from philosophy professor to in-demand business book ghostwriter, revealing why real-world experience, not just academic chops, fuels compelling books. 🟠 Collaborating for Your Voice: Discover the secrets of successful ghostwriting partnerships and why working with the right partner ensures your unique message (not generic advice) comes through loud and clear. 🟠 Business-First Book Strategy: Find out why your business strategy—not just the urge to be an author—should drive your book project, and how a book can be an asset (or a costly distraction) for entrepreneurs. 🟠 AI’s Role in Writing: Emily unpacks how AI tools like ChatGPT and Claude are changing the book creation process, giving authors cost-effective ways to refine messages and speed up timelines, while keeping that human touch. Links Emily Crookston on LinkedIn www.thepocketphd.com  Biz Book Pub Hub Partner “Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book” Books mentioned in this episode: “Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events” by Robbie Samuels  “Spare” by Prince Harry, The Duke of Sussex  “Safe and Sound: A Renter-Friendly Guide to Home Repair” by Mercury Stardust  Other Resources Listen to my panel episode with Marcey Rader, Sean Glaze, and Stacey Larsen. Learn more about Smart Passive Income with Pat Flynn. Learn more about the National Speakers Association. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve finished your manuscript, and you’re ready to see your book in readers’ hands. It’s an incredible milestone. But here’s the truth: publishing your book is not the end of your journey—it’s a new beginning. While getting your book into print or onto an e-reader is rewarding, it’s only one phase of your journey as an author. Marketing your book and building connections with readers is where the real work starts. It’s about reaching the right audience, building relationships, and creating an ongoing impact. This is why I work with entrepreneurs to develop strategic book launch plans. Together, we’ll identify your ideal readers and craft a roadmap to engage them from day one of your book launch and beyond. With a mix of virtual launch events, personalized outreach, and targeted content, I’ll help you make sure your book becomes a tool for business growth, not just a single product. If you’re looking for guidance on your journey, I invite you to schedule a 30-minute book launch brainstorming session. Let’s talk about how you can leverage your book to reach more people, grow your influence, and achieve your business goals. Complete the form at www.BookLaunchBrainstorm.com to get started. Today’s panelists will share their experiences with marketing their business books and discuss what worked, what didn’t, and what they learned along the way. Amy Climer wrote “Deliberate Creative Teams: How to Lead for Innovative Results,” a practical guide that shows leaders how to spark collective creativity, build a culture of innovation, and lead their teams to consistently deliver groundbreaking ideas.   Kim Wells Eley is the author of “From Mess to Message: Ten Steps for Writing Your Book,” a handbook for writers who feel stuck, that will propel them forward, while remembering why they are writing a book in the first place.  Laura Ballerini wrote “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places,” a heartfelt collection of essays that celebrates the everyday art and inspiration all around us, encouraging readers to embrace their creativity and find beauty in unexpected places. Please join me in welcoming Amy, Kim, and Laura. In this episode, we discuss the following: Links for Amy Climer LinkedIn, Instagram, and YouTube. www.climerconsulting.com  “Deliberate Creative Teams: How to Lead for Innovative Results” Links for Kim Wells Eley LinkedIn, Instagram, and YouTube. www.kwepub.com  “From Mess to Message: Ten Steps for Writing Your Book” Links for Laura Ballerini LinkedIn and Instagram www.badass-ballerini.com “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places” Books mentioned in this episode: “Book More Business: Make More Money Speaking” by Lois Creamer  Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

Writing, publishing, and marketing a business book can feel overwhelming when you go it alone. But what if you didn’t have to? That’s where the Biz Book Pub Hub comes in.  We’ve built a community of experts who support entrepreneurs and authors from their first draft to a fully launched and marketed book. In the Hub, you’ll find guidance on writing, editing, publishing, and creating powerful marketing strategies that amplify your book’s reach. Plus, our free virtual networking events connect you with fellow authors, helping you grow and thrive as a writer. Explore these and other author resources at www.BizBookPubHub.com. I’m honored to introduce today’s panelists, who will share their author experiences. Janice Litvin wrote “Banish Burnout Toolkit,” which offers practical strategies and tools for overcoming burnout and regaining balance in one's life. Joanne Telser-Frere wrote “33 Ways Not To Screw Up Teaching Adults To Read” for instructors, especially those transitioning from grammar school settings.  Kim Rozdeba is the author of “Loyalnomics: The Power of Branding,” a powerful branding playbook that equips leaders and marketers with the tools to build human-centric, loyalty-driven brands that stand out, endure, and deeply connect in a competitive world. Please join me in welcoming Janice, Joanne, and Kim.  In this episode, we discuss the following: 🟠 Writing Tactics Demystified: Discover how each author overcame their inner critic, started their manuscripts with confidence, and leaned on expert advice (e.g., developmental editors) t 🟠 Books Beyond Sales: Find out how giving away books at speaking events, targeting key audiences, and capitalizing on conference bookstores can create lasting business connections and memorable impressions. 🟠 Power of Reviews & Community: Learn the real-world strategies for gathering Amazon reviews—even after launch—to boost credibility, connect with new readers, and drive algorithmic discoverability. 🟠 Leveraging Your Book for Authority: See how tying your book to speaking gigs, workshops, and educational platforms can amplify your reputation, position you as an industry solution, and inspire lasting change for your audience. Links for Janice Litvin LinkedIn, Instagram, and YouTube. www.janicelitvin.com “Banish Burnout Toolkit”  Links for Joanne Telser-Frere LinkedIn and Instagram www.literacychicago.org “33 Ways Not To Screw Up Teaching Adults To Read” Links for Kim Rozdeba LinkedIn and Instagram www.rozdeba.com “LOYALNOMICS™: The Power of Branding” “Branding Queens: Discover branding secrets from twenty incredible women who built global brand dynasties” Other Resources Learn more about the Bay Area Independent Publishers Association. Learn more about the Independent Book Publishers Association. Learn more about the Coalition of Adult Basic Education. Learn more about Literacy Chicago. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth Learn more about your ad choices. Visit megaphone.fm/adchoices