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Podcast - Boss Project
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Podcast - Boss Project

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Have you ever hit a milestone you worked your entire life for only to feel absolutely nothing? We often spend so much of our time and attention focused on our future selves that we forget how to live in the present. But it’s not your fault! We were handed this invisible checklist when we were all kids. We’re supposed to get a good education and a good job, buy that house, get married, have those kids, and live that dream life.
Life doesn’t wait for you to have it all figured out. When unexpected challenges hit, your business needs to be ready to withstand the storm. In this fan favorite episode, Abagail shares how to build a sustainable business that can function without you at the center, why learning to ask for help is key, and what shifts you need to make so your work supports your life—not the other way around.
Not sure where you’re headed in business or life? In this episode, we’re breaking down how your past experiences can guide your future direction. I’ll introduce you to the PACE method—a simple framework to help you understand your current position, define your aspirations, experiment with creativity, and take messy action toward your goals. Tune in to learn how to leverage your journey so far into clear, actionable steps for where you want to go next.
Whatever scares you most will change your life the most! Today, I’m joined by Sabrina Shafer to talk about fear, a topic that every entrepreneur wrestles with. The kind that holds you back from the opportunities you know you were meant for. Sabrina has always believed that it’s okay to change lanes in your career, and when she got fed up with fear dictating what she did and didn’t do, her keynote, Fear Forward, was born.
What if the fastest way to grow your business wasn’t figuring it out alone? What if you leaned into collaboration? Today on the Strategy Hour Podcast, I’m joined by Eleanor Beaton, Founder of Safi Media and Host of The Woman-Owned Podcast. She’s trained tens of thousands of entrepreneurs, advised at Yale, and built a business that’s changing the way women approach growth.  In this conversation, we explore feminism, the pressure to be a provider, and why hyper-independence isn’t the solution many of us think it is. Then, in the second half, we’re going to break down her round table growth strategy, a simple but powerful approach that could double your leads organically. I hope you’re ready, because we’re about to go deep!
At some point, you are going to have a fork in the road and choices to make that may leave you wondering what is right for you. I have a lot on my plate at the moment, and it’s bringing up a lot of questions about where my business is going, the kind of products I want to sell, how I want to show up online, and what I want my life to look like. Obviously, I could just keep going as I have been, but I have had this inkling inside of me that something is supposed to change.
When you listen to your innermost thoughts, your best work will come out. In today’s episode, I want to give you a behind-the-scenes look at what it’s like to write a book proposal and get your book purchased in the traditional publishing world. I want to share a preview of where I am in the process, what is required, and some “words of warning” for things that you may encounter along the way; things I didn’t anticipate and would have appreciated a heads up on!
So many of us think money is the ultimate benchmark for success, but what if we’ve been chasing the wrong thing all along? In today’s episode with Ryann Gillen, we’re pulling back the curtain on the subconscious beliefs that quietly shape the way we do business and often hold us back. Ryann is a transformational leader and mentor with decades of experience building multimillion-dollar sales teams. She now helps ambitious women break through limitations, reclaim their power, and actually enjoy the businesses and lives they’ve built.
You don’t have to wait for referrals or cross your fingers for a viral post. There’s a simple, repeatable system to grow your list—one I’ve used to build 42,000+ subscribers and turn them into paying clients and students. In this solo workshop, I’m walking you through the exact roadmap, the lead magnets that actually convert, and how to set up steady lead flow (even when life gets busy). Are you at zero or scaling to your next thousand?
So many people ask me the same question: “How do I build an email list from scratch?” In this episode, we’re diving into the basics of exactly that! I want to talk about why your email list is one of your most powerful business assets, how it’s the fastest, most direct way to reach your entire audience, how it consistently delivers higher engagement than social media, and how it helps you build genuine relationships that turn into sales.
What if I told you that getting lucky on LinkedIn isn’t about luck at all, but rather about a strategy that’s amplified by your authenticity? Today, I’m joined by the founder of Liam’s Brand Stand, Liam Darmody, to discuss how he grew a thriving consultancy and a LinkedIn following of over 45,000 people by simply showing up as himself! ⁠⁠⁠⁠⁠ In this conversation, we break down his philosophy of ‘manifesting serendipity’, how to turn your LinkedIn profile into a lead-generating landing page, how to build an audience, and how to use tools to scale your presence without losing your personality.  If you’ve been wondering how to market yourself without losing yourself or how to make LinkedIn work for you, then this episode is definitely for you!
Nurturing an email list takes time, and while it will absolutely get you business, cold subscribers will take time to warm up and actually start purchasing from you. But this is a long-term strategy that adds to the stability of your business. Even though attracting subscribers is the topic of discussion for today, I’m going to tell you something controversial: it’s not where I would start when opening a small business! Instead, it’s something I would continue to invest in over time, but it won’t get you that initial attraction.
Want more leads and more revenue? This strategy lets you get paid to grow your email list. In this episode of The Strategy Hour Podcast, Abagail Pumphrey shares how she’s built a thriving hybrid business using low-ticket digital offers that turn strangers into subscribers—and subscribers into high-paying clients. Discover how to get paid to grow your email list, why most small businesses are stuck with limited capacity, and how to create a scalable offer ecosystem that brings in qualified leads ready to buy. You’ll learn the exact strategy that helped Abagail turn a $29 product into over $250K in revenue, plus why Digital Product Jumpstart is the key to creating a funnel that converts. Whether you sell templates, coaching, or digital courses, this episode is packed with actionable insights to help you stop relying on slow lead gen—and start getting paid for building your list.
On this episode of the Strategy Hour Pocast, I want to dig into how I would start a business if there’s no existing audience — how I would get off the ground, how we would get momentum, how I would create a community of people who are actually listening to what I have to say and how I would make real tangible dollar bills as early as possible in the process. But before we get into the strategies, I just want to say that I have never met someone who actually has no audience.
Last August, I joined a leadership course, and now we’re all going to the UK together. I’ve known for almost a year now that I am going to be gone for a week, and while I wanted to spend a ton of time preparing my business, I’m 10 days out and realizing that I need to get it together!  I think we all enter a time in our business where we are excited about stepping away but don’t want to drop the ball. So I’m going to share how I’m (realistically) making it happen for myself and how you can too.
Are you evolving in your business but struggling to show up and bring your audience along for the ride? In this live coaching session, I sit down with Latoya Shanell, CEO and Principal Event Strategist of L’ Shanell + Co., to tackle the visibility challenges that come with shifting from corporate clients to serving small businesses.  Latoya runs an events company producing both small- and large-scale events, primarily for corporate clients. Now, she’s looking to expand her reach and work with more small businesses. In our conversation, we dig into what it really means to show up and how to bring people with you as your business evolves.  I definitely gave Latoya some tough love, but it’s a powerful reminder for anyone who feels stuck when it comes to showing up online. If you want to be more visible but don’t know where to begin, this episode is full of practical ideas to get you moving. I can’t wait to see what you do with them!
In this powerful crossover episode from the Branded Impact Podcast, Abagail Pumphrey flips the script as guest and dives deep into personal branding, business bandwidth, and knowing when to pivot or quit. Tune in as Abagail and Jo Espejo explore how to build a brand that reflects your authentic self, why doing less can actually lead to more sustainable growth, and the secrets to designing a business that aligns with your life — not the other way around. A must-listen for creative entrepreneurs, service providers, and small business owners ready to embrace clarity and impact.
I am posting for 100 days in a row on social media, and I am putting out content that is meant to help people grow their visibility, their followers, their email subscribers, or their buyers. I specifically wanted to put this out into the world so that I could also grow my own list, with the goal of adding 10,000 subscribers in 100 days. Now, this episode is the full behind-the-scenes, why I decided to do it, how it’s different from my 100-Day LinkedIn experiment, and why I’m scared out of my mind. But I’m confident this is exactly what I’m supposed to be doing.
I’m sure you’ve heard “go big or go home” before. But what if the real flex was going small and staying home on purpose? I used to chase more because I thought that more was always better, and it almost completely broke me. Today, I’m going to help you reframe success and show you why dreaming smaller might actually lead to more money, more impact, and a life you can’t wait to wake up to!
For as long as I can remember, I have always wanted to write a book! It feels weird to say out loud, but I know that by sharing this with you, I will also hold myself accountable and publish this thing. I’ve had a few books stewing around in my brain for a few years now. But, after taking a swing at a partnered brand deal a few years ago and deciding it wasn’t the right fit for my first book, I’ve been a bit deflated. But people like Justin Moore, who wrote Sponsor Magnet, and Jay Clouse, whom I hosted for a super inspiring conversation and is in the throes of writing his own conversation, have helped me to reconsider. Let’s get into it!
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