Send us a textIn this episode, we’re talking about Fast-Track Fundraising—how to raise more money, even if your social media audience feels tiny (or non-existent!). I’m sharing the bold strategies that helped nonprofits crush their Giving Tuesday goals—like one small organization raising record-breaking dollars with less than 1,500 followers. We’ll also take a close look at the 2024 Giving Tuesday numbers—$3.6 billion raised in the U.S. alone—and uncover why some nonprofits thrived while othe...
Send us a textThere are 10 trends that are revolutionizing nonprofit fundraising in 2025 and beyond. If you're ready to build unstoppable donor movements and you're ready to break revenue plateaus, you're in the right place. If you follow these trends, you will see increased growth, increased donor engagement and retention, and of course, donations. So grab a pen, bookmark this and dive in with me! For a full list of links and resources mentioned in this episode, click here.Bloomerang is the ...
Send us a textIn this episode I want to talk about plateaus – every organization, every business ever has experienced some flavor of a plateau. For a lot of nonprofits, it sounds a little bit like this: Your campaign started strong, donations were rolling in, you are feeling excited because you can just feel the buzz. But then, like clockwork, it just flatlines. Plateaus don’t happen because donors stop caring, they happen because you stop giving them motivation to engage. So we're going to d...
Send us a textToday I’m sharing the the three questions every donor asks—whether they say them out loud or not—before they decide to give. Understanding these questions is a game-changer for creating campaigns, writing appeals, and connecting with donors.If you’ve ever felt stuck crafting the “perfect” ask or struggling to connect with your audience, this episode will give you the tools to create messaging that resonates and inspires action. Tune in, and let’s answer those three questions tog...
Send us a textY'all, we have a trio on the podcast today. I'm so excited to welcome Dr. Theresa Ashby and Catherine Curry-Williams to the podcast. Cat is a dynamic speaker and bestselling author known for her raw, authentic, and caring approach while Dr. Ashby challenges the status quo through her high-energy, cutting-edge, and humorous presentation leaves audiences re-imagining the future of business. Both are experts on collective giving and are reimagining philanthropy with their grassroot...
Send us a textToday, I’m taking you behind the scenes of something new I’ve been doing—an improv class! I signed up on a whim, and it’s been such a game-changer for how I think about fundraising, storytelling, and even just showing up for donors. In this episode, I’m sharing what improv has taught me about committing fully—whether it’s to your energy, campaigns, or messaging—and why half-hearted effort (what I call “decaf energy”) doesn’t cut it. I’ll give you tips on how to shift into full c...
Send us a textWe're digging into Giving Tuesday today. Last year, Giving Tuesday had a record breaking year. It broke all the years passed, raising $3.1 billion in the US alone. That was a 15% revenue increase over the previous year. Beyond that, research shows that 24% of Giving Tuesday donors are actually first time donors to the organization. So, today I'm going to share the 10 strategies that will help you have a record-breaking campaign, and this is something you can apply to any campaig...
Send us a textToday, I'm so excited to introduce Dana Snyder, the author of The Monthly Giving Mastermind! Dana is all about helping nonprofits create steady, reliable support through monthly giving. She has a gift for turning one-time donations into ongoing support that organizations can truly depend on. She shares practical tips for starting and growing a monthly giving program that builds real connections with donors, creates a strong community, and boosts your impact over time. Whether yo...
Send us a textI am thrilled to speak with Erica Wassdorp, a monthly giving expert with over 41 years of experience, today. Monthly giving is on the rise and we’re sharing how to start or grow yours. And the best news from Erica? Your long-term success is more about investing time than money. She highlights the importance of shifting mindsets to see monthly donors as loyal, long-term supporters instead of smaller donors. When you listen in, you will hear practical strategies for engaging your ...
Send us a textAbby Jarvis, Head of Content at Neon One, is sharing the latest data on recurring giving—a sector that has seen significant growth over the past five years. What makes Abby's insights invaluable is her ability to break down complex data into actionable steps that won’t overwhelm you. Find out proven strategies for promoting and sustaining recurring donations, including personalized communication approaches and leveraging key opportunities like Giving Tuesday. Topics:Growth ...
Send us a textFind out how your nonprofit can secure funding for the next decade! In this episode, I’m diving into the unstoppable rise of influencer marketing for nonprofits and why getting in on it now is critical—before you’re left behind.My clients in The Purpose & Profit Club™ are seeing huge wins by leveraging influencer marketing and growing their Social Street Teams™. I’ll take you behind the scenes of the method I created and show you how to blend major donor outreach with an inf...
Send us a textSpeaker, coach, and community builder, Floyd Jones, is with us today! As the Founder of BackBlack, a platform that has raised over one million dollars for Black-led nonprofits. Floyd is incredibly energizing and in this episode, he will challenge you to think bigger and believe more in the power of your organization, no matter how small. Floyd shares his own journey of overcoming self-doubt to build incredible partnerships and impact. Topics:Unlocking Your Potential: The po...
Send us a textI’m excited to have Jenn Graham, founder and CEO of Inclusivv, on this final episode of the Investor Mindset Series. Inclusivv creates spaces for courageous conversations around inclusion and civility, and Jenn’s passion for building community shines through. Find out about her unique approach to networking—making real, meaningful connections instead of just transactional ones—and her journey navigating the ups and downs of fundraising as a female founder. Topics:How ...
Send us a textI’m thrilled to welcome Kendra Koch, founder of Divergently, to our Investor Mindset series. Divergently supports late-diagnosed neurodivergent women, offering resources and community. Kendra shares key insights from her Silicon Valley startup experience on building strong relationships with funders, the power of transparency in storytelling, and staying resilient through rejection. We also dive into how she’s driving excitement for her mission and keeping her community engaged....
Send us a textToday’s episode kicks off a game-changing series where we take a page from the Venture Capital playbook. We’ll explore how to position your fundraising pitches as strategic investments, moving beyond transactional donations. Learn how to frame your ask like an opportunity funders won’t want to miss, positioning them as essential partners in driving long-term impact. I’m joined by Naseem Sayani, a general partner at Emmeline Ventures, a group of investors steadfastly committ...
Send us a textDid you catch last week’s episode on ditching formality? I'm so excited to dive a little deeper into the concept today with the idea of breaking the fourth wall and why it's so crucial, especially as we approach the critical year-end fundraising season. Breaking the fourth wall is all about ditching the formality and inviting your audience, your donors, to be a true part of the narrative. By creating these interactive, authentic moments, you can build deeper, more lasting r...
Send us a textToday on the podcast, you're going to hear a recording of a webinar I knew I needed to share with you. I'm sharing the three phases of campaign success – pre-game, launch, and taking your victory lap – but most organizations skip to phase 2, stay in phase 2, and never make it to phase 3.So as you prepare for the busiest time fundraising this year, think about how you can make sure that you move through phase one, into phase two, and finally landing in phase three. Throughout the...
Send us a textFormality is keeping your funding stuck and your superfans from finding you. Many nonprofits come to me with growth goals, but their efforts feel stale and engagement is low. The problem? Safe, formulaic approaches. Formality creates a barrier, making your stories and fundraisers fall flat. You’re stuck in the Zone of Indifference. In this episode, learn how to break free, stand out, and create campaigns that surpass your fundraising goals.Topics:Where formality sneaks in and ho...
Send us a textWelcome to today’s episode with Michelle Boggs. As an executive nonprofit industry advisor, Michelle has her finger on the pulse of what’s working—and what’s not—in our sector. I’m thrilled to have her on the show to share how she’s integrated these insights into her impactful work with GoFundMe and Classy. In the episode, you’ll learn the power of creating and mobilizing your community to advocate fundraise, and lift your message alongside you (this is also what I teach in my S...
Send us a textIs mindset more important than natural ability for achieving success? This idea is what I’m chatting about in today’s episode of The Purpose & Profit Club™ Podcast using examples from the Olympics and Neflix’s SPRINT documentary – specifically Noah Lyles’ belief in his inevitable success. Even more, I argue that mindset, rather than just pure athletic ability, is what drives success. I back this up with scientific studies showing how our beliefs and perceptions can actually ...