121: Win Giving Tuesday: 10 Ways to Create Record Breaking Campaigns
Description
We're digging into Giving Tuesday today. Last year, Giving Tuesday had a record breaking year. It broke all the years passed, raising $3.1 billion in the US alone. That was a 15% revenue increase over the previous year. Beyond that, research shows that 24% of Giving Tuesday donors are actually first time donors to the organization. So, today I'm going to share the 10 strategies that will help you have a record-breaking campaign, and this is something you can apply to any campaign so even if you’re listening to this when Giving Tuesday has already passed, don’t skip this episode! We’re covering everything from leveraging your current audience while also growing it to leaning into repetition and honing your follow up strategy and so much more. By implementing these strategies, you can achieve great success, whether it's for Giving Tuesday, year-end fundraising, or beyond.
For a full list of links and resources mentioned in this episode, click here.
Connect with Christina on Instagram: @splendidconsulting
Resources:
- Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses]
- Instagram, LinkedIn, website
- Purpose and Profit Club weekly newsletter
- Click here for our Free Guide: 10 Winning Email Subject Lines
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