We’re back from summer vacation! Today on the pod we’re catching up and taking a look at why Nate’s LinkedIn outreach isn’t working. This is episode 128
Today on the show, Josh weighs in on Nate’s marketing funnel 2.0. We discuss different approaches to getting those first customers and the best way forward. This is episode 127
On the show today Nate & Josh discuss the exploration process on Nate’s project - OrderTRK. We dig into feedback loops, stages of exploration and the backwards GTM approach Nate is using. This is episode 126
Today on the show, we stumble upon invalidation. Nate shares an update on his customer service project and how invalidation helped him overcome setbacks in the process. Josh weighs in with ways he’s using it in his business and suggests how Nate can move forwards. This is episode 126
Today on the show Nate shares how the customer interview pipeline is going. Josh weights in with some modern strategies on how to make contact with Nate's target audience. Links: - Jason Lemkin GTM - https://open.spotify.com/episode/1ol2xgMUUlkFSC9SfwTONl?si=1341698660ee46e2 - Jason Lemkin ChatBot - https://www.delphi.ai/saastr/talk This is episode 124
Today on the show, we talk about finding killer features in customer interviews and avoiding sales triggers with customers. Finally, we dig into the age old adage that successful solutions remove steps for the customer. Links: My First Million - AI App - https://www.youtube.com/watch?v=6NZ8-WQGb-g James Clear Article - https://jamesclear.com/great-speeches/a-journey-on-the-information-highway-by-evan-williams This is episode 123
Today on the show, we talk about the place of growth teams as Josh talks about his business. Nate’s frustrated with cold outreach and Josh gives some tips to improve the odds. This is episode 122
Today on the show Nate & Josh pull together some credible ideas on how to improve our odds of success building a SaaS. In a world of conflicting advice, we’re looking for repeatable, credible advice from people who have actually been successful in the trenches. Links: - My First Million: https://www.youtube.com/watch?v=qkcFcwb6mk0&list=PLWloxQyF_2n4aCanY4Y45HLTY2zoeZF8U&index=9 - Jason Cohen: https://longform.asmartbear.com/startup-drake-equation/ - Lenny Podcast: https://www.lennysnewsletter.com/podcast This is episode 121
Today on the show Nate’s found a market, but feels like the competition is too good. Josh doesn’t think so and points out some ways to uncover opportunities. Links: https://userlist.com/podcast/bullseye-customer-research-with-michael-margolis/ https://www.lennysnewsletter.com/p/finding-your-bullseye-customer-michael-margolis https://www.systm.co/post/how-to-write-the-perfect-headline-for-your-landing-page
Today on the show Josh and Nate talk about narrowing the search for a new SaaS. They recap Josh’s bootstrap business idea search framework and discuss a new focus to help narrow the search field. Links: - https://x.com/hnshah/status/1875997046219645270?t=6EfbrvsoqwuaBeIk41E9cQ&s=19 This is episode 119
Today on the show, we discuss some big changes for Nate and Josh weighs with his method for validating early stage bootstrapped business ideas. This is episode 118
Today on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-chatgpt-replace-customer-interviews AI Customer Exploration: https://www.app.supercopy.ai/ This is episode 117
Today, we chat with Aaron Weiche co-founder of LeadFerno and CEO at GatherUp. Aaron shares his take on the current SMB market, how he grew LeadFerno, GatherUp and his strategy for the future. You can find Aaron at https://www.linkedin.com/in/aaronweiche/
Today on the show we talk about responding to partnership inquiries. We go through everything from white labelling, reselling, affiliates and specific customization. Josh shares some of his experience from the trenches as we think through these ideas. This is episode 115
Today, Tyler King shares the ups and downs of growing his SaaS over the last 15yrs+. We dig into the origin of LessAnnoyingCRM, mistakes they made along the way and how they currently look at the world. Tyler is a great guy and was very open about sharing his story. Enjoy! You can find Tyler at: - Twitter: https://x.com/TylerMKing - Company: https://www.lessannoyingcrm.com/ - Podcast: https://www.startuptolast.com/ This is episode 114
Today, we talk about our methods and approach to competitive and technical research. Let’s dive in! This is episode 113
Today on the show we talk about market positioning and the two archetypal marketing messages: Bags Fly Free and Soup is Good Food. We also discuss the most urgent question your startup needs to answer: Why Buy Now? This is episode 112 Links: Bags Fly Free vs Soup is Good Food https://kellblog.com/2018/06/13/the-two-archetypal-marketing-messages-bags-fly-free-and-soup-is-good-food/ Dave Kellogg Podcast https://open.spotify.com/episode/1Jozji543Svs2oj9x1wfPK Ruben Gamez on Twitter https://twitter.com/earthlingworks/status/1815165607144513572 Why Buy Now? The Most Urgent Question Your Startup Needs to Answer https://medium.com/unusual-ventures/why-buy-now-the-most-urgent-question-your-startup-needs-to-answer-1492e1bc2ea0
Today we’re talking about personal strengths, weaknesses and where to focus your attention. Nate & Josh are pretty sure they’re uncommon approach works much better than the status quo. This is episode 111
Today on the show we talk about patterns in prospects, co-workers and even our families that change how we approach sales, management and life. It’s a full bag of truisms that have impacted us in unexpected ways. This is episode 110
Today we talk about a tool Nate’s been working on and who the target market is. Josh has some great insights on how to hone this idea for better growth. This is episode 109