Full show notes, transcript and AI chatbot - https://bit.ly/47XYg1I

Watch on YouTube - https://youtu.be/ZF8VwfJHz5Q

00:00:00 - Introduction and Episode Overview

00:00:52 - Guest Introduction: Gabor Mester from Sony PlayStation

00:02:03 - Hosts' Backgrounds and Initial Thoughts

00:04:12 - Gabor's Career Journey at PlayStation

00:07:08 - Platform Analytics vs. Game Analytics

00:10:01 - Technology Behind Tracking In-Game Analytics

00:12:27 - Defining Engagement in Platform Analytics

00:15:21 - Visualising Data in Gaming Analytics

00:18:42 - Influence of Platform Analytics on Game Design

00:22:11 - Evolution of Analytics at PlayStation Over the Years

00:27:08 - Transition to Corporate Role at Sony

00:29:07 - Solving Cross-Company Analytics Challenges

00:32:14 - Skills for Career Progression in Analytics

00:37:24 - Maintaining Industry Knowledge and Networks

00:42:09 - Final Thoughts and Acknowledgements

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Episode Summary:

In this week's episode of The Measure Pod, Dan and Bhav had the pleasure of speaking with Gabor Mester, a seasoned analytics professional who has spent over 13 years at Sony, specifically with PlayStation. We delve into the intersection of gaming and analytics, and explore Gabor’s insights on career progression, leadership, and the unique challenges facing the gaming industry.

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About The Measure Pod:

The Measure Pod is a podcast hosted by Daniel Perry-Reed the Principal Analytics Consultant and Trainer @ Measurelab and Bhav Patel then Director of Experimentation and Analytics @ LeanConvert - veteran practitioners of the marketing and product analytics industry. Join us, and the occasional guest, on our quest to make sense of the analytics industry, having some fun along the way.

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If you liked this episode, don't forget to subscribe to The Measure Pod on your favourite podcast platform and leave us a review. Let's make sense of the analytics industry together!

The post #109 The analytics of PlayStation (with Gabor Mester @ Sony) appeared first on Measurelab.