DiscoverThe Measure Pod#132 The impact of AI on digital experience (with Yali Sassoon at Snowplow)
#132 The impact of AI on digital experience (with Yali Sassoon at Snowplow)

#132 The impact of AI on digital experience (with Yali Sassoon at Snowplow)

Update: 2025-10-31
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Full show notes, transcript and AI chatbot - http://bit.ly/47uSwNd

Watch on YouTube - https://www.youtube.com/watch?v=9qjSjsFnTiE

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Episode Summary:

In this episode of The Measure Pod, Dara and Matthew sit down with Yali Sassoon, co-founder and CTO of Snowplow. Yali reflects on Snowplow’s early challenges, the transformation brought about by cloud data warehouses, and the shifting roles of data stakeholders. They also discuss how AI is redefining user experiences, the complexities of real-time data processing, and the breakneck pace of AI innovation. From OpenAI’s competitive rise to the societal implications of AI and the future of human–machine interaction, this episode offers a rich and forward-looking exploration of data-driven technology and its impact on the world.

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About The Measure Pod:

The Measure Pod is your go-to fortnightly podcast hosted by seasoned analytics pros. Join Dara Fitzgerald (Co-Founder at Measurelab) & Matthew Hooson (Head of Engineering at Measurelab) as they dive into the world of data, analytics and measurement, with a side of fun.

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If you liked this episode, don't forget to subscribe to The Measure Pod on your favourite podcast platform and leave us a review. Let's make sense of the analytics industry together!

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#132 The impact of AI on digital experience (with Yali Sassoon at Snowplow)

#132 The impact of AI on digital experience (with Yali Sassoon at Snowplow)

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