14. How to Measure the ROI of Instagram (Without Losing Your Mind Over the Metrics)
Update: 2025-05-13
Description
Wondering if all your effort on Instagram is actually paying off? This episode breaks down exactly how to measure your ROI (return on investment) without relying on vanity metrics like likes or reach. Learn which numbers really matter (hello, shares, saves, and sales), what to stop obsessing over, and how to track your Instagram performance without spreadsheets or overwhelm.
Plus, I’m sharing a simple weekly ROI audit you can use to grow smarter—not just louder—on Instagram.
Resources:
- The Plug & Post Instagram Content Hub: Instagram content ideas, picked by me (an IG strategist) every week based on what's working RIGHT NOW... so all you have to do is film and press post! - Join here!
- Monetize your Instagram: Turn profile views into sales. The course to turn your Instagram profile into a client-converting storefront
- The Buyer Magnet Playbook: 20 Days To Unstoppable, Viral, Goal-Aligned Instagram Content
Show Notes: https://nicoleialeggio.com/episode14/
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