19. Expanding Reach and Transforming Underserved Areas with Máté Kun, CEO of Growth Kitchen
Description
Máté Kun, CEO of Growth Kitchen, is on the show to discuss the rise and fall of ghost kitchens and why his company’s innovative shared kitchen model is revolutionising food delivery. Máté shares insights on using data, AI, and franchising to expand popular restaurant brands into underserved areas without new physical locations. We’ll delve into industry lessons, collaboration for growth, and the future of affordable, high-quality food delivery.
In this episode, we discuss:
- Evolution and challenges of ghost kitchens post-COVID-19
- How shared kitchen spaces enhance efficiency and growth
- How Growth Kitchen's model resembles the franchising of virtual restaurant brands
- The role of AI and data science in food delivery optimisation
- Importance of brand authenticity for successful virtual restaurant brands
Links mentioned in this episode
Connect with Máté Kun on LinkedIn
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