193: From Mic to Message: Building Brand Consistency Across Every Channel
Description
Is your audience getting mixed messages? In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m diving into how to make sure that your podcast sounds like you and that your messages are aligned across every channel.
Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.
Find It Quickly:
Inconsistencies add up (1:23 )
Start with brand anchors (2:29 )
Update your intros, outros, and offers (3:47 )
Do a brand consistency audit (4:57 )
Choose one brand word (6:05 )
Mentioned in this Episode:
Episode 192 How To Use Your Podcast To Strengthen Every Touchpoint In Your Business: gaffincreative.com/192-how-to-use-your-podcast-to-strengthen-every-touchpoint-in-your-business
Connect with Haylee:
Gaffin Creative: gaffincreative.com
Instagram: instagram.com/hayleegaffin
Review the Transcript: https://share.descript.com/view/0knxdxszTD3
Hosted on Acast. See acast.com/privacy for more information.
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