Listen Top Shows Blog

224. Building a Modern Spritz Brand from Scratch with St. Spritz

Update: 2025-05-21

Share

Description

Mallory Patton, co-founder of Saint Spritz, shares how her team turned a post-vacation craving into a fast-growing RTD aperitivo brand.

Learn how they launched with no beverage experience, landed retail deals with Target and Total Wine, and built a standout brand through design, family, and focus.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

Comments

In Channel

239. Better Sour: Reimagining Candy with Global Flavors

239. Better Sour: Reimagining Candy with Global Flavors

2025-09-2218:36

238. From Chef to Quinoa Milk Pioneer: How Kyle Stoulil is Shaping the Future of Plant-Based Dairy

238. From Chef to Quinoa Milk Pioneer: How Kyle Stoulil is Shaping the Future of Plant-Based Dairy

2025-09-0813:08

237. Innovation that Wins: Smarter Risk-Taking & Packaging Insights with Christy Lebor of Smashbrand

237. Innovation that Wins: Smarter Risk-Taking & Packaging Insights with Christy Lebor of Smashbrand

2025-09-0221:22

236. Pitch Perfect: How to Fund Your Startup with Kat Weaver, Founder of Power to Pitch

236. Pitch Perfect: How to Fund Your Startup with Kat Weaver, Founder of Power to Pitch

2025-08-2523:15

235. Founder Stories: Loopini – Damiano Messineo

235. Founder Stories: Loopini – Damiano Messineo

2025-08-1817:22

234. Scaling Sweet Success: How Clio Snacks Grew Nationwide Distribution

234. Scaling Sweet Success: How Clio Snacks Grew Nationwide Distribution

2025-08-1121:00

233. Go Solo or Find a Cofounder? Choosing Your Founding Path

233. Go Solo or Find a Cofounder? Choosing Your Founding Path

2025-08-0428:34

232. Founder Stories: PSquared - Morgan Rucker and Olivia Stevermer

232. Founder Stories: PSquared - Morgan Rucker and Olivia Stevermer

2025-07-1422:24

231. How TÖST Built Smarter Operational Systems

231. How TÖST Built Smarter Operational Systems

2025-07-0317:52

230. The New Way to get PR for CPG Brands

230. The New Way to get PR for CPG Brands

2025-06-3021:38

229. How to Drive Velocity in Whole Foods

229. How to Drive Velocity in Whole Foods

2025-06-1024:47

228. Building a Brand While Raising a Baby: Minky Muffins’ Journey to Product-Market Fit

2025-06-0427:57

227. Stop Selling Ingredients, Start Selling Solutions How to Rethink Your CPG Brand Messaging

2025-06-0223:18

226. Tariffs, Deductions, and Margins: Stress Testing Your CPG Business

226. Tariffs, Deductions, and Margins: Stress Testing Your CPG Business

2025-05-2823:59

225. Accounting for CPG Food and Beverage Brands

225. Accounting for CPG Food and Beverage Brands

2025-05-2624:19

224. Building a Modern Spritz Brand from Scratch with St. Spritz

2025-05-2120:37

223. Selling on Amazon For CPG Brands

223. Selling on Amazon For CPG Brands

2025-05-1925:21

222. How to Fund Large Retailer Orders

222. How to Fund Large Retailer Orders

2025-05-1220:50

221. The Story of Uncle Matt’s Organic Juice

221. The Story of Uncle Matt’s Organic Juice

2025-05-0824:48

220. Financial Foundations to Weather Tariffs and any Economic Challenge

220. Financial Foundations to Weather Tariffs and any Economic Challenge

2025-05-0521:42

00:00

00:00

x

224. Building a Modern Spritz Brand from Scratch with St. Spritz

Foodbevy