23. The KPIs should match the go-to-market strategy
Description
Welcome to another engaging episode of the Field Sales Leadership Guide Podcast. Host Mary and JT discuss the crucial connection between Key Performance Indicators (KPIs) and your go-to-market strategy. The hosts uncover the essential role KPIs play in optimizing your sales team's day and discover the pitfalls of relying solely on sales quotas. Whether you're new to tracking KPIs or looking to refine your existing system, this episode provides valuable insights and real-world examples to help your team thrive. From tracking sample drops to heat maps, and even the importance of mobile-friendly CRMs, our hosts guide you through the process of identifying and measuring what truly matters for your sales team's success.
LISTEN IF YOU ARE INTERESTED IN…
- You should get the reps' buy-in before rolling out KPIs [11:00 ]
- Flooring samples = Revenue?! [15:30 ]
- Bad KPIs lead to Bad Results [20:00 ]
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