26: Making Waves: How Water Polo and Big Partnerships Shaped a Navy Campaign
Update: 2024-11-27
Description
This week on Brands and Campaigns, Camden sat down with CMO Garth Knutson of Aflac and Ryan Blum, Chief Creative Officer at VML to discuss their partnership on a campaign to recruit US Navy Special Forces with Water Polo. The group discusses the background of the campaign as well as the other participating brands. They also dive into how team dynamics play into fast-paced timelines and the importance of picking the right team.
If you have an idea for a creative campaign that we should cover or would like to be a guest on the podcast, please email podcasts@thebrandrevolt.com.
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