DiscoverThe People and Culture Success Show28. A Product-led Approach to People Programs with Frieda Möcker
28. A Product-led Approach to People Programs with Frieda Möcker

28. A Product-led Approach to People Programs with Frieda Möcker

Update: 2024-08-30
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For years the traditional approach utilized by HR to build people programs has been ‘build it and they will come’ (hopefully!). Frieda Möcker, Head of People & Culture at Sastrify, recognized early in her career that building and scaling people programs in the tech sector would require an innovative approach to encourage adoption and ownership.

In this episode of The People and Culture Success Show, host Corina Walsh and Frieda Möcker discuss taking a product-led approach to developing employee experience and building essential people programs. Frieda shares her journey into the world of People & Culture, explaining why she chose this career path and how her role at Sastrify allows her to reimagine the traditional HR model.

Frieda dives deep into her unique strategy of treating the employee experience as a product, where People Teams operate like Product Managers. This episode is essential for any HR or People and Culture professional looking to build and scale effective people programs in any industry.

 

Corina and Frieda discuss:

How a product-led approach differs from the classic HR model, the challenges of implementing it, and the profound impact it has had on scaling people programs without losing engagement.
How Sastrify's hybrid or remote work environment has influenced their engagement and culture, including the tools they rely on to maintain a strong company culture.
The importance of language in culture building, particularly in the tech industry to foster a sense of community.
Frieda offers her perspective on whether companies should prioritize being "People-First" or “People-Centric” and the potential pitfalls of the people-first philosophy.
Frieda’s thoughts on emerging trends in People & Culture, and how her approach at Sastrify could inspire other organizations to rethink their employee experience strategies.

Don’t forget to connect with Frieda on Linkedin to learn more about her work and to stay updated on the latest in People & Culture by following our show!

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28. A Product-led Approach to People Programs with Frieda Möcker

28. A Product-led Approach to People Programs with Frieda Möcker

Corina Walsh