In this episode of Ministry Mix, Phil and Richard dive into the sometimes awkward, sometimes effective, but always important discussion of how churches approach Easter outreach. Should churches rely on big events, flashy egg hunts, and, yes, even the Easter Bunny? Or is there a better way to leverage the season to reach people for Jesus? They explore four different ways to think about Easter outreach that go beyond a single Sunday service, focusing on relational connections, serving before inviting, and engaging spiritual curiosity.

From their own experiences with Easter events—both successful and not—Phil and Richard discuss how churches can build genuine relationships. They challenge ministry leaders to consider how Easter can be more than a one-day attendance boost and instead be a season that cultivates meaningful, long-term impact. If you're looking for fresh ideas to reach your community this Easter, this conversation is for you!

Reflection Questions:

1) How can your church make Easter outreach more relationally driven rather than purely attractional?

2) How can you intentionally start spiritual conversations with people in your community during this season?

3) How can you equip and encourage your church members to personally invite their friends, neighbors, and coworkers to Easter gatherings?

4) What kind of non-traditional Easter experiences (prayer stations, community meals, Q&A nights) might engage the spiritually curious?

5) How will you measure the success of your Easter outreach—not just by Easter attendance, but by who is still connected beyond that Sunday?