40 Years of Naming: What I Learned Building a Creative Naming Agency
Update: 2025-06-19
Description
In this episode of Naming in the AI Age, NameStormers CEO & Cofounder Mike Carr explains that while AI can enhance naming tasks, it can't replace the strategic thinking and creativity needed to stand out. With rising competition and less focus on SEO, success depends on specialization and expertise. Carr highlights the need for data-driven methods that capture real emotional responses, and cautions against rushing to market in today’s fast-paced branding landscape.
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