AI as a Force Multiplier in Political Advertising
Update: 2024-07-11
Description
Series Sponsor: IQM
In this episode of The AdTech Forum, we tackle the election year with a three-part discussion:
1. Political Landscape: Shannon Chatlos, a partner at SPM, discusses current trends in political digital advertising, new platforms, and technologies.
2. Challenges and Complexities: We explore misinformation, data analytics, and ethical considerations in ad targeting.
3. Preparing for Elections: We examine the role of AI in political ads and future challenges and opportunities.
Stay tuned for our next episode on healthcare.
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