Is AI replacing marketers and creatives, or is it simply a tool to enhance their work? As AI continues to automate tasks in advertising, the question remains: who’s really in control?

In this episode, we explore:

• The real impact of AI on creative work, ad targeting, and decision-making
• What AI can do better than humans—and where it still falls short
• How advertisers and marketers can leverage AI without losing the human touch

Our expert guests weigh in:

Yang Han (CTO, StackAdapt) – How AI is designed to assist, not replace, human decision-making

David Wells (Industry Principal, Snowflake) – AI’s role in automation and predictive analytics

The future of AI in advertising isn’t humans vs. machines—it’s humans and machines working together.