In this episode of The Purposeful Strategist, Belden Menkus speaks with Robert White, CEO of Brabners and founder of True North. Robert discusses how True North is connecting purpose-led businesses across the North of England and catalysing positive change through collaboration and community-building.

·      How True North is uniting over 400 purpose-led businesses to bridge the gap between productivity and prosperity in the North

·      The role of the business community in driving economic transformation and how True North supports them through collaboration and providing a platform for growth

·      How initiatives like Northern Stars are challenging stereotypes and spotlighting hidden talent within the region

·      The importance of businesses taking action and building connected communities to drive sustainable change, rather than waiting for top-down solutions

·      The potential of devolution and regeneration projects to stimulate innovation, unlock opportunities, and help the North thrive