Building and Scaling The Largest Air Quality Startup in Indonesia Using Data - Nathan Roestandy
Description
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In this episode of Next Big Wave, Tim Grassin speaks with Nathan Roestandy, founder of NAFAS.
Nathan Roestandy, founder of NAFAS, discusses his journey in building an air quality startup in Indonesia. He shares how his background in manufacturing and product design, combined with his observations of air pollution in China, led him to start NAFAS.
Nathan explains the lack of air quality measurements in Indonesia and the opportunity it presented for his business. He also discusses the different approaches to air quality measurement in developed and emerging markets, and how NAFAS is providing a solution for both indoor and outdoor air quality. Nathan shares the challenges he faced in working with the government and the strategies NAFAS used to grow its customer base. He also talks about the company's fundraising efforts and its expansion into the Middle East market.
Checkout NAFAS: https://nafas.co.id/
Here are the key segments for today's episode!
0:00 Intro
0:52 Getting to Know Nathan and NAFAS
9:05 Getting Backing From the Government
11:41 Nathan's TOFU Strategy
15:33 Talking About Air Quality Indices and HVAC Systems
21:37 NAFAS Next Steps
23:50 NAFAS Growth Hacks
27:58 NAFAS Current State, Funds Raised, Traction and More
34:47 Expanding to the Middle East
38:05 Outro
#NextBigWave #startups #southeastasia #indonesia #airqualityindex #jakarta #saas
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