DiscoverThe Cash-Based Practice PodcastCBP 288: Recurring Cash-Pay Revenue in Private Practice – How to Get Yeses to your Maintenance Memberships
CBP 288: Recurring Cash-Pay Revenue in Private Practice – How to Get Yeses to your Maintenance Memberships

CBP 288: Recurring Cash-Pay Revenue in Private Practice – How to Get Yeses to your Maintenance Memberships

Update: 2025-11-01
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Every practice owner wants consistent, predictable revenue—and the best way to earn this are patients who keep coming back because you continue to transform their life, and they truly value what you provide.

That's exactly what continuity and maintenance memberships can create.

In this episode, I walk through the most effective strategies for getting more patients to say "yes" to your ongoing care memberships—without feeling salesy or pushy, or offering them anything that wouldn't be of significant value to them..

And since this episode releases right around Halloween, I'll start with a quick personal update. 🎃
Our twins, Adelaide and Gray, were a mummy and a pharaoh this year. They're seven and a half now—getting funnier, cuter, and more physically independent every year.

Many longtime listeners know they both have Spinal Muscular Atrophy (SMA), and their journey inspired much of the neuron regeneration research and philanthropy I'm now deeply involved in.

We're currently funding neural repair experiments through Dr. David Sinclair's lab at Harvard, exploring ways to reactivate healing in damaged neurons using cellular reprogramming techniques. The early cell reprogramming animal studies in his lab have been incredibly promising, showing up to 5x improvement in neuron repair.

If you'd like to stay updated—or support this mission—visit NeuronRegeneration.com or NeuronRegeneration.com/donate.

Alright… now let's talk about how to make your memberships as successful as possible.

What You're Getting Today

  • My point of view on the "We don't want lifelong patients" mindset
    The easiest, most natural ways to present memberships during care

  • How to plant seeds early in the POC that lead to more "yeses"

  • A free download of the exact emails and texts one of my Mastermind member used to generate $34K from memberships in a single campaign

For the full framework and to download those done-for-you templates, visit HERE.

USEFUL INFORMATION:

Check out our course: Cash-Based Practice Mastermind

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CBP 288: Recurring Cash-Pay Revenue in Private Practice – How to Get Yeses to your Maintenance Memberships

CBP 288: Recurring Cash-Pay Revenue in Private Practice – How to Get Yeses to your Maintenance Memberships

Dr. Jarod Carter