E831: How to create “best X” articles the right way - not just to rank in Google, but to influence large language models (LLMs) like ChatGPT.

This is a five-point framework for how B2B marketers can use “Best X” content to build credibility, earn mentions, and generate sustained rankings that actually stick.

You’ll learn:
- When “Best X” articles make sense (and when they don’t)
- How to position your brand without hurting trust
- Why fair competitor comparisons improve dwell time and rankings
- How this strategy snowballs into mentions and authority
- And how it all connects to LLM visibility in 2025

If you care about SEO, topical authority, and how AI is reshaping search - this one’s for you.

⭐️ Ross Hudgens’ five-point framework - https://www.linkedin.com/feed/update/urn:li:activity:7381696942961152000/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction and Guest Announcement
00:14 Understanding Best X Articles for SEO and LLMs
01:19 Key Strategies for Ranking Best X Articles
03:38 Psychological and Practical Benefits of Best X Articles
04:00 Snowball Effect and Credibility in Best X Articles
05:43 Design and Neutrality in Best X Articles
08:30 Conclusion and Podcast Updates

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#generativeengineoptimization #searchengineoptimization #performancemarketing #marketingstrategy