Digital Marketing and SEO in a Changing World: A Chat with Jesse Ringer
Description
In this episode, Jim talks to Jesse Ringer, founder and CEO of Method & Metric, an SEO agency based in Vancouver.
Jesse discusses his journey from freelancing in a post-financial 2008 crisis to establishing his agency in 2017.
They talk about the evolution of digital marketing, the importance of human connection in business, and the impact of AI on SEO.
Jesse shares insights into finding and retaining clients, managing and recruiting staff, and the challenges and rewards of running a business.
They dive into the future of SEO amidst changes like Google's recent updates and the rising influence of AI.
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