Why we buy: some practical tools to encourage consumer spending

Engagement through storytelling: flipping for success

Innovation by design

The science behind crisis simulations and decision-making

The New Black: Mining Reputational Capital

Winning the brand relevance battle in a modern world

Crowdfunding: How to Succeed as Innovators, Startups and Corporates

Hyper-real or Just Hype? VR, AR and the Future of the Service Experience

The Rise of Influencer Marketing

The Role of Social Media in Business Communications

Man vs Machine: why we need to work together to achieve service value

Retail Disruption: Trends transforming the retail landscape

Dr Bree Devin - Legitimacy in corporate social responsibility communication

Dr Sven Tuzovic - The Holy Grail of Wearable Health + Fitness Technology: A Study of Consumer Adoption Trends

Brand Stress: Investigating the stressors of brands in the digital environment

Dr Udo Gottlieb - Developing Innovative Services: Future Proofing your Business

Associate Professor Rumintha Wickramasekera and Dr Alvin Tan - Entering Asia: Key success factors for Small and Medium Sized Firms

Professor Rebekah Russell-Bennett - Behaviour change at your fingertips: Social Marketing's use of Smartphone Apps and SMS

Dr Gary Mortimer - Local Food, Ugly Food and Technology: Emerging Retail Trends