Drive Conversions Like Never Before: The Power of Video Commerce with Eitan Koter
Description
Looking to supercharge your marketing strategy with the latest in video commerce? This episode has you covered.
Discover how integrating shoppable videos and live shopping experiences can drive conversions, boost engagement, and transform your sales funnel.
Join Eagan Heath from Asymmetric Marketing as he sits down with Eitan Koter from Vimmi. They break down the future of video in ecommerce, sharing how brands can seamlessly incorporate interactive video content into their marketing and sales efforts.
Get actionable insights on leveraging real-time analytics, maintaining authenticity, and keeping your audience engaged throughout the buyer’s journey.
For help with paid social, paid search, or email automation, check out our agency here:
You can find Eitan Koter from Vimmi here:
https://vimmi.net/
https://www.linkedin.com/in/eitankoter/
https://vimmi.net/ecom-pulse-podcast/
Timestamps:
00:00 Introduction to the Show and Host
00:24 Guest Introduction: Eitan Koter from Vimmi
00:40 Understanding Video Commerce and Social Commerce
01:24 The Rise of Shoppable Videos and Live Shopping
02:18 Global Trends in Social Commerce
04:53 The Convergence of Media and Commerce
05:48 Live Shopping: Opportunities and Strategies
07:57 Creating Authentic and Effective Video Content
08:59 Optimizing Content for Different Stages of the Funnel
10:37 Blurring the Lines Between Paid and Organic Content
14:16 Vimmi: Features and Benefits
18:09 Conclusion and Where to Follow
United States
