E259: Content, Capture, Convert: How to Turn Followers into Loyal Customers
Description
In this episode of the Modern Direct Seller Podcast, we’re diving into the three-part framework that helps direct sellers turn casual followers into loyal customers. You’ll learn how to build a content system that attracts attention, capture leads beyond social media algorithms, and convert those leads into repeat buyers. We’re covering what kind of content actually moves the needle, how to set up simple lead-capture tools, and how to create offers that inspire quick action and lasting loyalty in your business.
Join us for the free Get Found, Get Leads, Get Paid training on October 29 to learn how to set up a content and website system that works for you—even when you’re offline. Explore examples, templates, and trainings at ModernDirectSeller.com.
Time-Based Notes:
02:37 – Content Strategy: Long-Form vs. Short-Form
06:46 – CinchShare Free Plan & TikTok Experiment
11:50 – The Capture Phase: Lead Collection
14:59 – The Convert Phase: Turning Leads into Customers
19:07 – Get Found, Get Leads, Get Paid
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode259
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