EPISODE 52 - The Power of Authenticity in Building Sales Connections
Description
Jamie Shanks, the Founder and CEO of Pipeline Signals and Get Levrg, is an expert in enhancing offshoring to drive profit growth. With a history of leading "Sales for Life," he has trained over 250,000 professionals worldwide for major corporations such as Microsoft and Oracle.
Amar Sheth, Co-Founder & COO of Pipeline Signals, specializes in scaling pipelines for revenue teams through Signal Sales Intelligence. His expertise in training and data analytics has significantly improved pipeline and win rates for over 500 global customers, including Microsoft and Intel.
About the Guest:
Juliana Trichilo Cina is a marketing executive and entrepreneurial enthusiast known for her passion in growing ambitious and purposeful brands. With vast experience working with startup businesses and larger corporate enterprises, Juliana excels in guiding companies through challenges in customer experience, marketing messaging, and internal culture. She aims to make expert management consulting accessible to businesses, emphasizing the importance of authenticity and personal connection in professional relationships.
Summary:
In this engaging episode, Juliana Trichilo Cina dives into the modern challenges faced by sales professionals and the importance of bringing one's authentic self to work. With insights drawn from her experiences in marketing and entrepreneurship, she emphasizes the significance of genuine human connections in the corporate world. Juliana expertly navigates through the distractions that often hinder sales success, advocating for a return to personal interactions and curiosity-driven conversations with clients.
Key Takeaways:
- COVID and technological advancements have reshaped the sales landscape, demanding sales professionals to add greater value than ever before.
- Authenticity and genuine human connections are essential in building meaningful relationships with customers and coworkers.
- Encouragement to bring personal elements into professional interactions, fostering a sense of belonging and differentiation in a competitive market.
- Listening with curiosity and empathy can uncover deeper insights and lead to more impactful conversations with clients.
- Cultural alignment within organizations is key to driving profitability and success, highlighting the importance of shared values and purpose.
Connect with Jamie, Amar, and Juliana Trichilo Cina:
Jamie Shanks: https://www.linkedin.com/in/jamestshanks/
Amar Sheth: https://www.linkedin.com/in/amarsheth/
Juliana Trichilo Cina: https://www.linkedin.com/in/jtcina/
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